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Billionaire businessman Joe Ricketts facing backlash for trying to rename small Wyoming town: ‘He’s just sucking everything up’

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Billionaire businessman Joe Ricketts facing backlash for trying to rename small Wyoming town: ‘He’s just sucking everything up’


The billionaire owner of the Chicago Cubs is on a mission to rename a small Wyoming town where he plans to build a 56-acre high-end resort to the criticism and ire of the locals.

Joe Ricketts, the TD Ameritrade founder and patriarch of his family that purchased the MLB team in 2009, hopes to change Bondurant, Wyoming to Little Jackson Hole.

Ricketts, 82, has been on a recent push to build a 56-acre high-end resort on his 1,300-acre Jackson Fork Ranch property, according to the Cowboy State Daily.

Homestead Resort, the proposed name for Ricketts’ retreat, was described as a “premium resort experience with a mission-driven focus on protecting, preserving and enjoying the natural beauty of the Hoback region,” the newspaper reported.

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Joe Ricketts, the TD Ameritrade founder and patriarch of his family that purchased the MLB team in 2009, hopes to change Bondurant, Wyoming to Little Jackson Hole. Getty Images

During a dinner several years ago, the former stockbroker chairman pitched his idea to rename the small town Little Jackson Hole as an homage to Davey Jackson, an American pioneer and explorer with several locations in the valley named after him.

The seven-course meal where Ricketts first floated the idea included “swag bags” for all guests.

The billionaire released a study where he wanted to examine the location name “JacksonLittle Hole” along with other variants including Little Jackson Hole.

“It also was to provide authoritative documentation of the usage of ‘Jackson’s Little Hole’ within the geographical area known today as Bondurant, Wyoming,” the study said.

Bondurant had a population of 152, according to a 2022 census.

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US189, Wyoming Centennial Scenic Byway near Bondurant, Wyoming. Alamy Stock Photo
Bondurant had a population of 152, according to a 2022 census. Gary L Hider – stock.adobe.com

The research found Jackson had two favorite hunting spots in the valley – Jackson’s (Big) Hole and Jackson’s Little Hole.

Jackson Hole is known for its upscale ski resorts, campgrounds and picturesque views — bordered by the jagged peaks of the Tetons.

Ricketts believes the name change would make the area more marketable, based on name recognition for those who already travel to the area.

The suggestion irked some citizens of the small town, which sits in Sublette County, 40 miles southeast of Grand Teton National Park, who are angered by Rickett’s proposal for a tourist destination in the community.

“About 75% of the people all got up and left the dinner right then,” Pat Burroughs said. “They left the gift bags on the table and just walked out.”

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“We are Bondurant,” she said firmly. “This is the Upper Hoback.”

Burroughs added that the change from Bondurant could bring confusion for delivery services.

“One gentleman even had trouble getting his medication,” the furious resident said. “He kept telling them he lives in Bondurant, but they were looking for someone in Little Jackson Hole.”

“It’s totally infuriating,” Burroughs said.

John Nakata – stock.adobe.com

Richard Pearson, who claims to be the oldest lifelong resident of the Hoback Basin Valley, said the privacy of the community will vanish.

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“I hate to see the change that this is going to bring to the private people who live in this valley,” Pearson told the newspaper. “You know, it’s going to be a completely different world in a few years once this, once everything gets going.”

Pearson complained that Ricketts had been buying several lands to add to his power to get the name change.

“He’s bought several places around here,” Pearson said. “It’s just like a cancer. He’s just sucking everything up. Anything that becomes available, he’s buying it.”

Apart from his Jackson Fork Ranch property, Ricketts recently purchased the White Pine Ski and Summer Resort, a 363-acre resort near Pinedale, 54 miles from Bondurant.

Apart from his Jackson Fork Ranch property, Ricketts recently purchased the White Pine Ski and Summer Resort, a 363-acre resort near Pinedale, 54 miles from Bondurant. John Nakata – stock.adobe.com

Last month he finalized a deal to buy the High Country Suites in Pinedale, according to the Cowboy State Daily.

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Ricketts had said he wanted to ensure White Pine remains a “strong part of the community, and continues the tradition of serving local residents.” the newspaper reported.



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Why This Wyoming Town Deserves More Attention

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Why This Wyoming Town Deserves More Attention


A pristine trail town tucked into the breathtaking beauty of western Wyoming, Dubois puts the ‘wild’ in the Wild West. Just 55 miles from Yellowstone National Park and located in the Wind River, Owl Creek, and Absaroka mountain ranges, the town is a welcoming alpine community with stunning views from every street. From enjoying the fresh powder on the winter slopes to hiking, biking, or riding through the wildflower-covered peaks in the summer, Dubois is a year-round destination that offers adventure in every season. In addition to its serene location, Dubois is a vibrant town with lots on the menu from fine dining to lively western-style saloons.

The History of Dubois

Old West piano player on the front port of historic saloon in Dubois, Wyoming. Image credit Sandra Foyt via Shutterstock

The Wind River Valley remained sparsely populated until the late 1800s, when pioneering homesteaders established the first settlements, initiating a small yet lively community. While fur traders, explorers, and some Native American tribes were familiar with the area, it was the arrival of homesteaders that helped shape its identity. This led to the emergence of a town, supported by the expansion of cattle and sheep ranching.

Dubois was officially incorporated in 1914 and grew over the years, benefiting from its logging, farming, and tourism sectors. Today, with a population of 778 as of the 2022 census, Dubois remains true to its Western heritage, offering visitors an authentic cowboy experience.

Things to Do in Dubois

CM Ranch in Dubois, Wyoming.
CM Ranch in Dubois, Wyoming. Image credit Dana Lane via Flickr.com

Get that cowboy experience at one of the oldest guest ranches in the country, the CM Ranch which opened in 1927. It doesn’t matter whether you are an experienced rider, or never been on a horse, the experienced staff at this busy dude ranch will show you the ropes. Guests can choose their own adventure, from riding trails through desert badlands and mountain highlands to fly fishing in the backcountry.

Sunset on the Painted Hills Near Dubois, Wyoming.
Sunset on the Painted Hills Near Dubois, Wyoming.

Dubois is located in mountain country, possibly the only place where you can observe three distinct types of mountains: those formed by glaciers, volcano-created peaks, and ranges caused by shifting underground plates. It is a haven and playground for nature lovers. If you prefer walking over riding, numerous local guides are available to help you explore the trails and enjoy the best vistas. For those who prefer to go alone, the Bonneville Pass Trail offers a scenic climb through valley meadows, while the Five Pockets Trail provides spectacular views of Horse Creek with the Absaroka Mountains as a backdrop.

Look out for ancient carvings while you are exploring; Wyoming is home to stunning examples of rock art. In the Wind River Range, you will find the Torrey Lake Petroglyph District, which includes around 175 well-preserved petroglyphs. For more information on where to see the best pictograms or find accessible trails, speak to the staff at the Dubois Museum. This specialty museum traces the geology of the area, its early inhabitants, and its history of homesteading. They also offer custom guided tours of petroglyphs, native sheep trap and buffalo drive sites, and more.

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Wind River in the Summer Near Dubois Wyoming.
Wind River in the summer Near Dubois Wyoming.

Dubois is a favorite spot for anglers, featuring pristine lakes, streams, and rivers teeming with fish like rainbow trout, brook trout, and cutthroat trout. Try casting your line at Torrey Creek. The waters aren’t just for fishing; you can also enjoy kayaking or canoeing, or relax with a float trip guided by Wind River Float Trips.

In winter, the country is even more beautiful, and there are still lots of ways to enjoy it. Go ice-fishing, take a dog-sled ride through the snowy wonderland, or try cross-country skiing and snowshoeing.

Downtown Dubois

Exterior of Outlaw Saloon with view of street and mountains in Dubois, Wyoming.
The exterior of Outlaw Saloon in Dubois, Wyoming. Image credit Sandra Foyt via Shutterstock

Many Wild West legends have strolled through Dubois, including the infamous outlaw Butch Cassidy. While things may have changed over time, the town still radiates quirky character and Western charm. After a day outdoors, grab a bite at the Rustic Pine Tavern, open since 1919, or visit the Outlaw Bar and Saloon. Once called the Branding Iron Inn, the Outlaw Bar has remained a beloved Dubois gathering spot for generations.

In the summer months, the town hosts the Dubois Friday Night Rodeo, which runs through June, July, and August. The family-friendly event features Mutton Bustin, Calf Riding, Mini Bull Riding, Pee Wee Barrel Racing, and more.

What Makes Dubois Different

Main street in the western town of Dubois Wyoming.
The main street in the western town of Dubois, Wyoming. Image credit Sandra Foyt via Shutterstock

Dubois remains a timeless town nestled amid Wyoming’s towering mountain ranges. This cowboy haven has preserved its natural beauty and charm for centuries, attracting explorers, pioneers, hunters, and adventurers. Visitors can saddle up at a dude ranch, scale mountain peaks, fish or float on glacial rivers, and unwind at the local rodeo—offering an ideal setting for unforgettable experiences and a break from everyday life.



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Western Wyoming Finishes Second at NJCAA Wrestling Championships – SweetwaterNOW

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Western Wyoming Finishes Second at NJCAA Wrestling Championships – SweetwaterNOW






Zach Marrero. SweetwaterNOW photo by Jayson Klepper

COUNCIL BLUFFS, Iowa — Western Wyoming Community College placed second at the NJCAA Wrestling Championships on Saturday, finishing with 188 team points and producing nine All-Americans, including four national runners-up. Their 188 points are the second-most all-time.

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Indian Hills repeated as national champion with 201.5 points, the most points of all time, while Iowa Central finished third with 145.5. Western improved on last year’s third-place finish while sending four wrestlers to the championship round, the most runner-up finishes at the tournament, though the Mustangs were unable to secure an individual national title.

Zach Marrero reached the championship match at 133 pounds after earning a 4-2 decision in the semifinals. In the final, Marrero faced Indian Hills’ Olli Webb. The two were tied 1-1 after three periods before Webb secured a sudden-victory takedown to win 4-1.

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At 165 pounds, Banks Norby advanced to the finals with an 8-7 semifinal decision over Tom Stoll of Northeastern Junior College. Norby then faced Henry Dillingham of Clackamas in the championship match. Dillingham scored seven points in the third period to pull away, and Norby was unable to record a takedown as he finished second.

Banks Love also reached the championship bout at 184 pounds. Love snuck past Asadbek Fayzullaev of Northwest 10-9 in the semifinals. In the final, he fell to Jarrel Miller of Iowa Central 16-9. Love scored seven points in the final period, but Miller also scored nine in the period to secure the win.

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At 197 pounds, Trevyn Gates reached the finals after pinning Samuel Montoya of Southeast Nebraska in the semifinals. Gates’ run ended in the championship match when he was pinned in 2:03, giving him a runner-up finish.

Western also had two wrestlers earn third-place finishes.

At 125 pounds, Stockton Allen dropped his semifinal match by technical fall but responded in the consolation bracket. Allen secured third place with a fall in 1:27 over Truth Vesey of Harper.

Green River’s Tommy Dalton also placed third at 149 pounds. Dalton lost in the semifinals by fall in 4:22 but rebounded with a 17-6 major decision to reach the third-place match. He then defeated Ayson Rice of Southeast Nebraska 9-3 to earn the bronze.

Francisco Ayala finished fifth at 174 pounds. After dropping into the consolation bracket, Ayala won two of his three matches to reach the fifth-place bout, where he defeated Iowa Western’s Matteo Nikolov 4-2. Trailing 1-0 entering the final period, Ayala secured a takedown with 12 seconds remaining to claim the win.

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Dmitri Alarcon placed sixth at 141 pounds. Alarcon lost in the semifinals by fall before dropping a 20-9 decision in the consolation bracket. In the fifth-place match, he led 5-2 after the opening period but gave up a four-point nearfall in the second and fell 6-5.

At 157 pounds, Hixon Canto finished seventh. After advancing through the consolation bracket Friday, Canto lost a 6-4 decision Saturday before taking seventh place by medical forfeit.

Heavyweight Kort Wilkinson saw his tournament end a day earlier. Wilkinson was one point away from the quarterfinals before falling to Cito Tuttle of Rochester 3-2 in double overtime. He won two matches in the consolation bracket before losing a 5-0 decision to Naasir Edmonds, ending his season on the opening day of the tournament.

Western Wyoming’s second-place finish marks an improvement from its third-place result at the 2025 NJCAA Wrestling Championships and caps a season that also included the program’s ninth straight Region 9/Plains District title.

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Legislature fails to conform Wyoming law to court’s OK of corner-crossing

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Legislature fails to conform Wyoming law to court’s OK of corner-crossing


by Angus M. Thuermer Jr., WyoFile After stumbling along a path riven with amendments, debate and opposition, a bill to codify already legal corner crossing died Monday in the Wyoming Senate. After an hour of toilsome back-and-forth, the upper chamber refused with a 27-4 vote to advance House Bill 19, “Corner crossing clarification.” The measure sought to simplify […]



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