San Diego, CA
This budget season, San Diego asked the public to take a first-ever survey. It faced some limitations.
As Mayor Todd Gloria has prepared his budget proposal for the next year, the city says its leadership has factored in a range of considerations for what to prioritize — including the results of a recent survey that led San Diego residents to give their own input.
The survey, which launched in February and closed Friday, asked San Diegans to weigh in on which city services they care most about and which ones they would feel comfortable reducing, especially as the city faces a $146 million deficit for the coming fiscal year.
It was the first time the city conducted a budget survey. But the survey, built by the city’s Performance & Analytics Department, faced some limitations.
There was no set limit to how many times a person could take it, although residents were asked to respond just once. It was technically possible for people outside the city to respond, though they weren’t supposed to. And the city only offered it in two languages, English and Spanish.
Some community members questioned how the results could accurately represent city residents and their different needs.
“Survey data can sometimes be taken as the word, but it’s not necessarily always reflective of what the full community is saying,” said Erin Hogeboom, director of San Diego for Every Child, when the budget’s first draft was released last month.
The budget the mayor proposed last month included cuts to several services, including $11 million from arts and culture and reductions to funding for parks, libraries and youth services. He is set to release his revised budget next Wednesday.
The city closed the survey on Friday. It will share a final report of the responses with the mayor early next week before the revised budget is released, said city spokesperson Nicole Darling.
By the time it closed, the survey received more than 13,000 responses from across the city, and just over 12,000 respondents included their council district. The largest share of responses, at about 2,600, came from District 3 — which covers the neighborhoods around Balboa Park and downtown. It was followed by Districts 2, 7 and 1.
The fewest responses came in District 8, which includes Barrio Logan, Grant Hill, Shelltown, San Ysidro and Otay Mesa, at 572.
Respondents were asked about which city services they most want to protect. They could also identify city services — from parks and open space to homeless programs to graffiti removal — that they would feel comfortable reducing, on a scale of very unacceptable to very acceptable.
The latest results through Wednesday show respondents are most concerned about poor street and sidewalk conditions, homelessness and housing costs. They want to protect street repairs and resurfacing, police and fire-rescue services from funding cuts, according to the city’s survey data.
Responses show that the biggest share of survey takers — 40% — prefer to see a mix of some service cuts and some new revenue to address the city’s financial crisis. Slightly fewer, 37%, said they preferred eliminating some city programs to preserve others.
Over 70% said they wanted to see new revenue come from hotel or tourism taxes. Just 15% said they want new revenue to come from additional parking fees.
The priorities recorded in the survey, centered around the city’s core services, haven’t changed in the months that the survey has remained open, Darling said.
But Bob Lehman, executive director of San Diego Art Matters, says he feels that the survey guided takers toward certain responses and didn’t provide enough context about the impacts of cuts.
The bulk of the questions listed groups of city services that survey takers could rate on whether or not they thought cutting funding for that service would be acceptable.
“It kind of shapes what your response is, when core services are listed alongside arts and culture,” Lehman said. “Without any context, people are nudged towards protecting the obvious essentials.”
The city says the groups of categories were random and that there was no limit to how many times the survey taker could select one of the ratings on the scale for those questions.
Mark Baldassare, survey director at the Public Policy Institute of California, said it’s a good sign that the city has asked for feedback from the public, especially when big financial decisions must be made. But he stresses that analyzing the survey should go beyond the top-line results.
“You have to be careful that it’s going to be representative and … that you’re looking at different age groups, different income groups and different parts of the city, to make sure that you’re not missing any important details about how city services need to be delivered in times when the budget is in stress,” he said.
The city’s survey included optional demographic questions, including a respondent’s age, income level and race and gender. But Darling says the survey wasn’t meant to be a “statistically representative sample, but rather a snapshot of resident perspectives.”
Most of the survey questions were optional. The only required response was a respondent’s ZIP code, though the survey could be submitted with a ZIP code outside of the city limits. In late April, the city said that fewer than 1% of responses were invalid or from outside the city’s ZIP codes.
On its webpage, the city asked respondents to take the survey only once — but there was no way to prevent them from submitting a response multiple times, which the city acknowledges was a limitation.
The city says the survey is just one of several factors informing the mayor’s budget decisions — with others including legal obligations, economic conditions, departmental needs and the city’s responsibility to maintain services like public safety, infrastructure and homelessness response.
“The survey is one tool to understand how residents are thinking about tradeoffs in a difficult budget year,” spokesperson Joya Patel said. “It does not drive decisions on its own.”
County leaders are keeping their options open for a future county-backed tax hike as a citizens coalition pushes a November sales tax measure.
Officials in late April quietly extended a contract with consultants tasked with researching and poll-testing potential county revenue options for a Board of Supervisors subcommittee led by Chair Terra Lawson-Remer and Vice Chair Monica Montgomery Steppe. The extension is for up to two years and the price tag remains up to $320,000.
Other county supervisors’ offices told Voice of San Diego they weren’t notified of the change – and one is now working on a policy proposal to force public updates on subcommittee-directed contracts.
County spokesperson Tammy Glenn said staff directed the contract extension “in consultation with the subcommittee” and based on prior board approval last September to create the Sustainable Fiscal Planning Subcommittee. The item allowed the subcommittee to hire and pay consultants up to $500,000 to explore multiple options to increase county revenues and taxes.
An initial January 2026 contract called for Chula Vista-based Ironwood Public Affairs and four subcontractors including a prominent local Democratic campaign consultant to survey county residents, prepare revenue estimates for potential tax hike options, conduct focus groups and outreach and submit a report by May 1.
On April 30, county staff amended the contract with Ironwood to “deliver any requested ballot measure language, report, and presentations no later than June 30, 2028.”
Five days later, a coalition that includes labor groups and advocates submitted signatures to the county registrar’s office for a proposed countywide sales tax hike projected to raise $360 million annually to fund healthcare, child care, solutions to the Tijuana River sewage crisis and public safety. The registrar’s office has since confirmed the measure qualified for the November ballot.
Lawson-Remer has rallied behind the sales tax proposal and argued that a “local revenue measure” could shield the county from Trump administration-backed cuts. The county has projected that the One Big Beautiful Bill Act could cost the county $300 million annually.
In a statement, Lawson-Remer’s office noted that a board majority voted last September to create the subcommittee and hire a consultant.
“With the Trump Administration threatening healthcare, food assistance, behavioral health, and other core services — and federal decisions being announced, reversed, paused, challenged, and revived in real time — the county and Fiscal Subcommittee has a responsibility to plan for multiple scenarios, including federal cuts, state shortfalls, taxpayer savings, state advocacy, and whether any local funding option does or does not materialize,” Lawson-Remer’s office wrote.
In a separate statement, Montgomery Steppe also pointed to board approval of the subcommittee and its work “evaluating fiscal risks and options to help inform future Board decisions.”
A few months after the September vote to approve the subcommittee, the county hired Ironwood Public Affairs led by former county staffer Victor Aviña. Aviña’s company subcontracted with prominent Democratic campaign consultant Dan Rottenstreich’s company Amplify Campaigns, polling firm FM3 Research, Los Angeles revenue forecasting firm Economic & Planning Systems and Los Angeles-based law firm Kaufman Legal Group.
Glenn said the county has thus far paid Ironwood $96,000 for planning tasks that the initial contract said should be completed by early this year.
The county has yet to provide documents to Voice that the contractor submitted to the county about its work a month after a public-records request.
Spokespeople for the county’s three other elected supervisors said this week they weren’t notified about the changes to the contract.
Supervisors Joel Anderson and Jim Desmond, the two Republicans on the board, have criticized the lack of transparency surrounding the subcommittees and consultants at least two of them have hired.
At an April board meeting, Desmond argued that subcommittees shouldn’t be allowed to spend county money or secure contracts without a review by the full board.
And Anderson has pushed for reforms to increase transparency for subcommittees that have met behind closed doors. The board on Thursday unanimously approved changes to make more of those meetings more public.
Anderson’s office said he is now working on a board proposal that, among other changes, would also require updates to the full board on work that outside consultants are doing for subcommittees. He expects to bring the proposal to the board in August.
“There’s no possibility of secrecy when a vendor/contractor reports to the entire board,” Anderson wrote in a statement.
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San Diego, CA
Streetsblog San Diego Launches July 27 — Help Us Build the Future of Transportation Journalism – Streetsblog California
For years, Streetsblog readers in Southern California have asked us the same question: “When are you coming to San Diego?”
Friends…we’re excited to announce that we have an answer: Streetsblog San Diego will officially launch on July 27. Excited? Consider making a donation to help us lift off…
The new site will cover transportation, housing, climate, public space, safe streets, transit, and active transportation issues across San Diego County, and some of its neighbors. From bike lane projects and transit expansions to housing near transit and climate policy, Streetsblog San Diego will provide the kind of accountability journalism and solutions-focused reporting that has made Streetsblog a trusted voice across California.
What’s especially exciting about this launch is how it is coming together. You may have noticed over the last couple of months, increased local coverage in San Diego (collated here) as we’ve been getting ready for the launch.
We’ve been able to do that because Streetsblog San Diego is being built as a collaboration between leaders and volunteers from Streetsblog California, Bike SD, Ride SD, San Diego 350, and other community organizations and advocates who share a vision for safer, more sustainable transportation and land-use policies. At launch, much of our content will be produced by a growing team of volunteers and freelance contributors who care deeply about the future of San Diego’s streets, transit systems, and neighborhoods.
This community-powered model allows us to begin covering a region that desperately needs more transportation journalism while we work to build a sustainable long-term funding base.
But that’s where we need your help.
Launching a new newsroom takes resources. We launched a pre-fundraiser for “friends and family” of the core group that has been working on making Streetsblog SD a reality, and raised enough funding to cover the fees associated with the launch of the website, and put aside a couple hundred dollars towards our next goal: raising $18,000 for a freelance fund and short video fund that will ensure regular written and video coverage.
Even with volunteer writers and editors donating countless hours, there are still costs for freelance reporting, editing, website maintenance, photography, public records requests, event coverage, video production, and the many other expenses that go into producing quality journalism. There’s a lot of ways you can donate, if you’re interested in helping, you can get started here. If you’re one of those donors who gives through a DAF, the non profit that publishes Streetsblog is called the Southern California Streets Initiative and our EIN is 27-3421838. We are a federally recognized 501c(3) non-profit.
Your donation today will help us:
- Pay local freelance reporters, photographers, and videographers
- Expand coverage across San Diego County
- Cover transit, housing, and climate issues that often go underreported
- Train and support volunteer contributors
- Build Streetsblog San Diego into a permanent part of the region’s media landscape
In the long run, we will be seeking funds for a part-time or full-time editor. Every donation, no matter how large or small, will help us attract major donors, foundations, and advertisers so Streetsblog SD will be staffed similarly to the ones in Los Angeles and the Bay Area.
The challenges facing San Diego are too important to ignore. The region is making critical decisions about transit investments, housing production, street safety, climate resilience, and public space. Residents deserve independent journalism that explains those decisions, holds decision-makers accountable, and highlights solutions that can improve people’s daily lives.
That’s what Streetsblog has done for two decades and what will do in San Diego
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