Oregon
How did Oregon State-Oregon football fare among television viewers?
Last Saturday’s Oregon-Oregon State football game in Reser Stadium was viewed on media devices by 2.82 million people, sixth-best among Week 3 games.
It was sharply down from a year ago, when Oregon’s 31-7 win over OSU in Eugene was viewed by 4.12 million. The 2023 game was played the day after Thanksgiving in a prime-time slot (5:30 p.m.), while Saturday’s game was mid-September with a 12:30 p.m. kickoff. Both games were televised by Fox.
For the 12:30 p.m. PT time slot, OSU-Oregon was the second most viewed game. Texas A&M-Florida drew 4.8 million viewers, while Purdue-Notre Dame had 2.28 million, and Tulane-Oklahoma 1.39 million.
The weekend’s most watched game was Georgia-Kentucky at 6.6 million viewers.
The Nielsen-generated data was provided by Sportsmediawatch.com. There was no data available for Washington-Washington State, as Nielsen does not rate Peacock.
Oregon State-Oregon was the Beavers’ first game of the season shown by a traditional network. The Beavers drew 381,000 viewers in their opener against Idaho State, a game televised by The CW. There was no data available for OSU’s game against San Diego State on Sept. 7 as Nielsen does not rate games shown on CBS Sports Network.
Oregon State averaged 1.74 million viewers a game during the 2023 season. The Beavers’ most viewed games last season were Washington (4.73 million), Oregon (4.12 million), Notre Dame (Sun Bowl, 3.26 million) and San Jose State (3.23 million).
— Nick Daschel can be reached at 360-607-4824, ndaschel@oregonian.com or @nickdaschel.
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