Sports
Speedo moves U.S. headquarters to Long Beach ahead of Olympics
Long Beach’s bet on the Olympics to help reshape its economy has attracted at least one sportswear company to the port city.
Speedo’s parent company, Pentland Brands, plans to move its North American headquarters from Orange County to Long Beach, which has emerged as a hub for aquatic sports for the upcoming Summer Olympics in Los Angeles.
The privately held, U.K.-based company that manages a portfolio of fashion and sportswear brands — including outdoor gear brand Berghaus and cycling apparel brand Endura — plans to move to a 25,000-square-foot facility at Aero Long Beach this summer.
Pentland Brands’ North American headquarters has since 2015 been located in a 69,000-square-foot office in Cypress, a company spokesperson said in an email.
The company cited the Olympics as a driving factor in its decision to move.
“Being based in Long Beach places Speedo — a brand trusted by swimmers on the world stage — at the heart of one of the world’s most anticipated sporting events,” the company said in a statement.
Bo Martinez, the city’s economic development director, said in a statement that Pentland’s relocation to Long Beach is “a powerful vote of confidence” that strengthens the city’s efforts to “diversify the local economy, create more high-quality jobs and build an ecosystem where creative, forward-thinking companies can thrive.”
Pentland Brands’ Long Beach facility, which will accommodate more than 130 employees, is expected to include a dedicated Speedo showroom, open office space and rooms for product design, according to the statement.
Long Beach will host 11 sporting events during the 2028 Olympics, which are scheduled to run July 14 through July 30, according to an April statement from the city.
Many are water sports, including coastal rowing, open-water swimming, beach volleyball, sailing, artistic swimming and water polo. Also on the lineup are non-water sports such as sport climbing, handball and target shooting.
Events will be spread across seven venues, including temporary buildings as well as the Long Beach Arena, which hosted events during the 1984 Olympics, and Marine Stadium, built for the rowing events of the 1932 Olympics.
Long Beach will also host seven events for the 2028 Paralympics, scheduled to take place from Aug. 15 to Aug. 27, according to the city’s website.
Long Beach Councilman Daryl Supernaw said in an email to The Times he was “thrilled” for the company behind Speedo to move into his district, which encompasses neighborhoods around the Long Beach Airport.
“It is an ideal company to help diversify our economy and [reinforce] the City’s long history in aquatics,” Supernaw wrote.
Long Beach in 2023 unveiled plans to spend over $900 million on infrastructure over the next five years, with about $200 million earmarked for Olympics-focused projects.
Long Beach Mayor Rex Richardson told The Times in 2024 that he considered the Olympics an opportunity for his city, which has long relied on oil revenue, to “build a new economy.”
Pentland Brands is a division of the Pentland Group, which was founded in the 1930s as the Liverpool Shoe Co.
In the 1990s, Pentland acquired Speedo International and Speedo Australia. In a move to consolidate the global swimwear brand, the company bought Speedo North America from apparel company PVH Corp. for $170 million ahead of the Tokyo Summer Olympics that were postponed to 2021.
Speedo is a major Olympic sponsor and has partnerships with the national swimming governing bodies in the U.S., Canada, China and Australia, among others.
The Australian swimwear brand traces its origins to 1928, when Scottish immigrant Alexander MacRae produced a sleeveless Racerback swimsuit.
Speedo’s tight-fitting suits sparked a brief controversy at the 1932 Los Angeles Olympics, when a complaint was filed about Australian swimmer Clare Dennis’ exposed shoulders, according to the Daily Telegraph. The complaint was dismissed and the teenager went on to win gold in the 200-meter breaststroke.
Sports
ESPN analyst Paul Finebaum questions Trump’s college sports reform meeting as potential ‘circus’
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President Donald Trump will host a White House roundtable regarding college athletics reform later this week.
The panel is expected to include prominent coaches, college sports and pro sports league commissioners, and other professional athletes, according to OutKick.
The group will meet March 6 to examine solutions to key challenges, including NCAA authority; name, image and likeness issues (NIL); collective bargaining; and governance concerns.
President Donald Trump holds a football presented to him during a ceremony to present the Commander-in-Chief’s Trophy to the US Naval Academy football team, the Navy Midshipmen, in the East Room of the White House on April 15, 2025 in Washington, D.C. (BRENDAN SMIALOWSKI/AFP via Getty Images)
The meeting Friday will include big names like Nick Saban, Urban Meyer, Adam Silver and Tiger Woods. Trump has been adamant about “saving college sports,” even signing an executive order setting new restrictions on payments to college athletes back in July.
However, ESPN college analyst Paul Finebaum, who has previously hinted at a congressional run as a Republican, remains a bit skeptical.
“The easiest thing, guys, is just to say this is ridiculous,” Finebaum said to Greg McElroy and Cole Cubelic on WJOX. “And I read the other day, ‘Why is Nick Saban going?’ Why is anybody going? The bottom line is this. If something doesn’t happen very quickly, and I mean in the next short period of time, we’re talking about weeks, not years, then this thing could blow up.
“However it came about, I’m in favor of. The question now becomes, with some of the most powerful people in Washington in the same room, including the most powerful person in the country, can anything get done, or will it be a circus? Will it be just another show?”
U.S. President Donald Trump shakes hands with former Alabama Crimson Tide football coach Nick Saban as Trump takes the stage to address graduating students at Coleman Coliseum at the University of Alabama on May 01, 2025 in Tuscaloosa, Alabama. (Anna Moneymaker/Getty Images)
Trump’s order prohibits athletes from receiving pay-to-play payments from third-party sources. However, the order did not impose any restrictions on NIL payments to college athletes by third-party sources.
A House vote on the SCORE Act (Student Compensation and Opportunity through Rights and Endorsements), which would regulate name, image, and likeness deals, was canceled shortly before it was set to be brought to the floor in December.
The White House endorsed the act, but three Republicans, Byron Donalds, Fla., Scott Perry, Pa., and Chip Roy, Texas, voted with Democrats not to bring the act to the floor. Democrats have largely opposed the bill, urging members of the House to vote “no.”
President Donald Trump looks on before the college football game between the US Army and Navy at the M&T Bank Stadium in Baltimore, Maryland, on Dec. 13, 2025. (Alex WROBLEWSKI / AFP via Getty Images)
The SCORE Act would give the NCAA a limited antitrust exemption in hopes of protecting the NCAA from potential lawsuits over eligibility rules and would prohibit athletes from becoming employees of their schools. It prohibits schools from using student fees to fund NIL payments.
Fox News’ Chantz Martin and Ryan Gaydos contributed to this report.
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Sports
Lakers hope comeback win over Pelicans gives the team a timely boost
Lakers center Jaxson Hayes falls after Pelicans forward Zion Williamson commits an offensive foul as Lakers guard Austin Reaves watches at at Crypto.com Arena on Tuesday.
(Allen J. Schaben/Los Angeles Times)
Matching the physicality of Pelicans forwards Zion Williamson and Saddiq Bey was on the top of the Lakers’ scouting report. But the task is easier said than done.
Reaves admitted to being “terrified” of stepping in front of a driving Williamson to draw a charge. The 6-foot-6, 284-pound Pelicans forward is just as physical as he is athletic, creating a fearsome combination for defenders. Healthy for the first time in two seasons, Williamson led the Pelicans with 24 points on 10-for-18 shooting.
“We haven’t seen somebody like that in a long time, right?” Smart said. “[With] his ability. But [being] willing to put your body there, take a charge, take an elbow to the face, box him out, go vertical, is definitely something that you got to be willing to do, and not everybody’s willing to do it. And that’s the difference in the game.”
Center Jaxson Hayes was up to the task. He absorbed a Williamson elbow in the fourth quarter and ended up in the front row of the stands holding his jaw. But the knock was worth it for the offensive foul that helped maintain the Lakers’ 14-0 run that quickly erased the Pelicans’ eight-point lead. The scoring streak started immediately after Hayes subbed back into the game with 7:20 remaining after he scored on his first possession, cutting to the basket for a dunk off an assist from Doncic.
Hayes had eight points, six rebounds and two blocks, playing nearly 23 minutes off the bench in his biggest workload as a substitute since Jan. 20 against Denver. After playing with Hayes in New Orleans during the center’s first two years in the league, Redick lauded the seven-year pro’s improvement. Hayes is sinking touch shots around the rim now. He has improved his decision making in the pocket. After getting benched for his defensive lapses last season, Hayes has impressed coaches with his consistent ability to stay vertical while protecting the rim. And he still brings the same trademark athleticism that made him the eighth overall pick in 2019.
“He consistently injects energy into the group when he runs the floor, blocks a shot, or he gets those dunks,” Redick said.
Sports
Eileen Gu reflects on decision to leave Team USA for China: ‘A lot of people just don’t understand’
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Eileen Gu released a statement on social media Monday, reflecting on her controversial decision to compete for Team China despite being born and raised in the U.S.
Gu’s statement tied the decision back to her passion for promoting women’s sports, and encouraging young girls to pursue sports.
“I gave my first speech on women in sports and title IX when I was 11 years old. I talked about being the only girl on my ski team, and, despite attending an all-girls’ school from Monday through Friday, becoming best friends with my teammates on the weekends through the common language of sport,” Gu wrote on Instagram.
Silver medalist Eileen Gu of China poses for photos after the awarding ceremony of the freestyle skiing women’s freeski big air event at the Milan-Cortina 2026 Olympic Winter Games in Livigno, Italy, Feb. 16, 2026. (Photo by Wang Peng/Xinhua via Getty Images) (Wang Peng/Xinhua via Getty Images)
“At the same time, I was made painfully aware of the lack of representation – at age 9, I felt that I was somehow representing all women every time I stepped in the terrain park. Landing tricks was about more than progression … it was about disproving the derisive implication of what it meant to ‘ski like a girl.’”
Gu went on to express gratitude for the one season in which she did compete for the U.S.
“When I was 15, I announced my decision to compete for China. At the time, I had spent one season on the US team, and had been lucky enough to meet my heroes in person. I am forever grateful for that season, and continue to maintain a close relationship with the team. I had spent every summer in China since I was 8 setting up summer camps on trampoline and dry slope for kids and adults, ranging from 7 to 47 years old, so I knew the industry was tiny. I felt like I knew everyone,” she added.
“Skiing for Team China meant the opportunity to uplift others through the universal culture of sport, and to introduce freeskiing to hundreds of millions of people who had never heard of it, especially with the Beijing 2022 Winter Olympics around the corner.”
Gu’s statement concluded by acknowledging that certain people “don’t understand” her decision to compete for China over the U.S., while insisting the choice maximized the impact she would have.
“I can look back now, at 22, and tell 12 year old Eileen that there are now terrain parks full of little girls, who will never doubt their place in the sport. I can tell 15 year old me that there are now millions of girls who have started skiing since then, in China and worldwide,” Gu wrote.
“A lot of people won’t understand or believe that I made a decision to create the greatest amount of positive impact on the world stage that I could, at this age, given my interests and passions. Three golds and six medals later, I can confidently say was once a dream is now a reality.”
Gu has become a target for global criticism this Olympics for her decision to represent China while remaining silent on the country’s alleged human rights abuses.
In an interview with Time magazine, Gu was asked her thoughts on China’s alleged persecution of Uyghurs and other Turkic Muslim minorities in Xinjiang.
“I haven’t done the research. I don’t think it’s my business. I’m not going to make big claims on my social media,” Gu answered.
“I’m just more of a skeptic when it comes to data in general. … So, it’s not like I can read an article and be like, ‘Oh, well, this must be the truth.’ I need to have a ton of evidence. I need to maybe go to the place, maybe talk to 10 primary source people who are in a location and have experienced life there.
“Then I need to go see images. I need to listen to recordings. I need to think about how history affects it. Then I need to read books on how politics affects it. This is a lifelong search. It’s irresponsible to ask me to be the mouthpiece for any agenda.”
More controversy surrounding Gu erupted after The Wall Street Journal reported that Gu and another American-born athlete who now competes for China, were paid a combined $6.6 million by the Beijing Municipal Sports Bureau in 2025.
Gu is the highest-paid Winter Olympics athlete in the world, making an estimated $23 million in 2025 alone due to partnerships with Chinese companies, including the Bank of China and western companies.
Her alignment with China prompted criticism from many Americans this Olympics, including Vice President J.D. Vance.
“I certainly think that someone who grew up in the United States of America who benefited from our education system, from the freedoms and liberties that makes this country a great place, I would hope they want to compete with the United States of America,” Vance said in an interview on Fox News’ “The Story with Martha MacCallum.”
Later, when Gu was asked if she feels “like a bit of a punching bag for a certain strand of American politics at the moment,” she said she does.
“I do,” she said. “So many athletes compete for a different country. … People only have a problem with me doing it because they kind of lump China into this monolithic entity, and they just hate China. So, it’s not really about what they think it’s about.
“And, also, because I win. Like, if I wasn’t doing well, I think that they probably wouldn’t care as much, and that’s OK for me. People are entitled to their opinions.”
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Silver medalist Eileen Gu of China attends the awarding ceremony of the freestyle skiing women’s freeski big air event at the Milan-Cortina 2026 Olympic Winter Games in Livigno, Italy, Feb. 16, 2026. (Hongxiang/Xinhua via Getty Images)
Gu has claimed she was “physically assaulted” for the decision.
“The police were called. I’ve had death threats. I’ve had my dorm robbed,” Gu told The Athletic.
“I’ve gone through some things as a 22-year-old that I really think no one should ever have to endure, ever.”
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