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ESPN needs a LeBron James-sized reboot to its NBA Finals coverage

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ESPN needs a LeBron James-sized reboot to its NBA Finals coverage

When ESPN chairman Jimmy Pitaro wanted to glam up “Monday Night Football,” he reached for the stars and Mickey Mouse’s wallet. Pitaro, a die-hard New York Yankees fan, channeled his inner George Steinbrenner by signing NFL TV’s white whale, Peyton Manning, and then luring Joe Buck and Troy Aikman over from Fox Sports.

They were boss moves for the Disney-owned ESPN.

Pitaro lavished Buck with a $75 million deal and Aikman with $90 million, both over five seasons, while Manning, with his Omaha Productions and his brother Eli in the fold, is making even more per year than either, though the exact figures are unknown. This offseason, Omaha called another audible by adding the legendary Bill Belichick to this fall’s MNF “ManningCast.”

The luster has been returned to “Monday Night Football” production.

Now, on the NBA Finals, Pitaro should tear a page out of his NFL playbook. He and his right-hand man, Burke Magnus, ESPN’s president of content, should court LeBron James with a Tom Brady-like broadcasting deal that will begin whenever the 39-year-old James decides to hang up his sneakers.

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James’ basketball IQ is off the charts. Like Brady — who begins in the Fox NFL booth in September on a 10-year, $375 million deal — there is no definitive way of telling how good James would be on games, but part of the point is to turn the broadcasts into events.

James would do that, standing next to play-by-play broadcaster Mike Breen. They should make it so he calls 20-25 games per season, like an NFL analyst, and elevate the broadcast level, especially this time of year, on the finals.

If Pitaro can’t have James, he should keep 36-year-old Stephen Curry in mind for when he is ready to stop draining 3s. In the meantime, of course, if TNT Sports does lose its NBA TV package, Charles Barkley should — and will be — at the top of ESPN’s list.

All this is to say, it is time for an ESPN NBA reboot because its finals coverage of the Boston Celtics against the Dallas Mavericks feels small.

For the first two games, ESPN added the New York Knicks’ Josh Hart as a guest analyst. Hart is someone to admire, with his work ethic and his good-guy reputation, but, as the kids like to say, it felt very mid.

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If ESPN wanted to add another body for its half-hour pregame and its blink-of-an-eye halftime show, it should have rewarded analysts who got them there, like big personalities Kendrick Perkins or Richard Jefferson. Both are way better daily on “NBA Today” than the neophyte Hart showed in his guest spots. At least Hart added another NBA player voice to the finals festivities.

Before he was added, ESPN’s finals coverage included 15-year 3-point specialist JJ Redick as the only ex-player. Redick joined Doris Burke and Breen in the consistently underwhelming finals booth.

In studio, without Hart, there are no former players, as host Malika Andrews is joined by legendary opinionist Michael Wilbon, ex-Golden State general manager Bob Myers, and the face of ESPN, Stephen A. Smith. Well, when Smith has the time.

After Game 2 on ABC, ESPN had a postgame show, but Smith wasn’t on it. He was already jetting off from Boston to Miami to be in position for “First Take,” even though the program regularly emits from New York.

Smith is the undisputed No. 1 star of the network, but it is the games that make it run. Smith said earlier in the playoffs he hoped for a quick Eastern Conference finals so he could take some time off.

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Smith is a workaholic and the center of sports media, but if appearing on the playoff studio shows is beneath his time, maybe, quite frankly, it is not the best fit to have him jam it in between his daily TV talk debates, his thrice-weekly YouTube show, his “General Hospital” role and every other platform known to mankind he appears on.

As the series moves to Dallas on Wednesday, nine-time All-Star Paul George is an upgrade in status over Hart as the guest analyst. Whether he is any good remains to be seen. During the conference finals, Chris Paul was the guest analyst, and he showed some signs of potential.

When the new TV deals are completed, ESPN is expected to have the rights to the finals for a dozen years, with its final season on the current contract and the next 11 on the new one. It has boxed out the competition with a deal that will pay the league $2.6 billion a year, just a shade less than the $2.7 billion it doles out to the NFL per season. It looks like a smart move, as TNT Sports hangs on for dear life for its NBA future.


ESPN’s NBA Finals booth: JJ Redick, Doris Burke and Mike Breen. The trio has yet to find its stride in its debut NBA Finals. (Barry Gossage / NBAE via Getty Images)

Amazon Prime Video, which has a framework agreement with the league, already has Ian Eagle on its radar for play-by-play, according to sources briefed on their plans, and NBC, which also is on the doorstep of a completed deal, will likely name Mike Tirico its No. 1. Those are strong starts to match Breen.

Though the iconic “Inside the NBA” is potentially entering its final season with Warner Bros. Discovery, it is not like Barkley or Shaquille O’Neal won’t be employed, maybe even still with Kenny Smith and Ernie Johnson. Amazon and NBC will be in play for the biggest names.

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Beyond all this, ESPN should take a cue from other networks’ coverage of the Super Bowl and the World Series. The ESPN executive in charge of the NBA, David Roberts, should order up a new graphic package for the finals to further distinguish it from a game in November. The network with the Super Bowl does this every year, though it is actually even more necessary for ESPN on the NBA because of its overabundance of games that can make them all blend together.

Roberts should also look at Fox’s MLB October studio coverage, which features Derek Jeter, David Ortiz and Alex Rodriguez. It is a prestige event, and Fox has brought in three of the biggest players of the last generation. You don’t have to do this, but if you fail to have the names, the content has to be superior. It hasn’t been on these finals.

Next, ESPN should be pursuing James, as it did Manning. And Barkley, as it did Buck and Aikman. Pitaro and company should play like the boss again.

go-deeper

GO DEEPER

Where will Charles Barkley go? What if ESPN loses JJ Redick? Thoughts on NBA media issues

(Top photo: Adam Pantozzi / NBAE via Getty Images)

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2026 World Cup Quarterfinal Odds: Which Squads Will Make Final 8?

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2026 World Cup Quarterfinal Odds: Which Squads Will Make Final 8?

NEWYou can now listen to Fox News articles!

Winning two knockout stage games? That means you’re really in the running to win the World Cup.

Let’s check out the updated odds for which countries will make it to the quarterfinals at FanDuel Sportsbook as of July 1.

This page may contain affiliate links to legal sports betting partners. If you sign up or place a wager, FOX Sports may be compensated. Read more about Sports Betting on FOX Sports.

To Reach Quarterfinals

France: -1250 (bet $10 to win $10.80 total)
Argentina: -425 (bet $10 to win $12.35 total)
Morocco: -260 (bet $10 to win $13.85 total)
Brazil: -240 (bet $10 to win $14.17 total)
England: -175 (bet $10 to win $15.71 total)
Spain: -140 (bet $10 to win $17.14 total)
Colombia: -105 (bet $10 to win $19.52 total)
USA: +105 (bet $10 to win $20.50 total)
Mexico: +140 (bet $10 to win $24 total)
Norway: +160 (bet $10 to win $26 total)
Portugal: +175 (bet $10 to win $27.50 total)
Canada: +180 (bet $10 to win $28 total)
Belgium: +185 (bet $10 to win $28.50 total)
Switzerland: +195 (bet $10 to win $29.50 total)
Senegal: +370 (bet $10 to win $47 total)
Algeria: +550 (bet $10 to win $65 total)
Egypt: +650 (bet $10 to win $75 total)
Ghana: +750 (bet $10 to win $85 total)

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The USA is currently one of the favorites to reach the World Cup quarterfinals (Getty Images).

Here’s what to know about this oddsboard. 

Recent History: The quarterfinals are kinda a given for France, at least in recent years. The French have made it to at least the quarterfinals in five of the last seven World Cups, and they have made the final in four of the last seven years, winning the tournament twice. Les Bleus are now heavy favorites at -1250 to beat Paraguay and get back to the quarterfinals.

The Host Nations: Before this summer, Canada had never won a World Cup match in two tournament appearances. But that has all changed. Canada is through to the Round of 16 after beating South Africa in the Round of 32. As for Mexico, it has recorded four straight scoreless wins to start the tournament for the first time in its nation’s history. El Tri will look to get back to the quarterfinals for the first time in 40 years after dominating Ecuador in the Round of 32. After its win over Ecuador, Mexico jumped from +290 to +140 to make the quarters. The U.S. looks to replicate the other two host nations’ knockout stage performances against Bosnia and Herzegovina on Wednesday.

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Walter Alston, Dave Roberts and everyone in between: The 10 managers in L.A. Dodgers history

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Walter Alston, Dave Roberts and everyone in between: The 10 managers in L.A. Dodgers history
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Dodgers manager Tommy Lasorda celebrates after the Dodgers beat the Montreal Expos to win the NL pennant in 1981.

(Associated Press)

Years as manager: 1976-1996

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Record: 1,599-1,439, .526 win pct

After serving as the team’s third base coach for four seasons, Lasorda took over as manager late in the 1976 season when Alston announced his retirement. He led the Dodgers to the National League pennant in his first two full seasons, losing both times to the Yankees in the World Series. He won his first World Series in 1981, knocking off the Yankees, and rallied his team to a surprise title in 1988 in which the Dodgers beat the heavily favored Athletics. Lasorda was inducted into the Baseball Hall of Fame in 1997, his first year of eligibility.

A fiery and vibrant presence who spent 71 years with the Dodgers, Lasorda managed nine players who won the NL rookie of the year award. The Dodgers also opened the Japanese player pipeline on his watch. Hideo Nomo, the first Japanese big leaguer to permanently relocate to the U.S., joined the Dodgers in 1995. Three decades later, the team features Shohei Ohtani and Yoshinobu Yamamoto on its star-studded roster.

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LeBron James Next Team Odds: Warriors, Cavaliers, Heat In Mix

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LeBron James Next Team Odds: Warriors, Cavaliers, Heat In Mix

NEWYou can now listen to Fox News articles!

Back in January, the odds that King James would retire before the beginning of the 2026-27 season were slightly longer than the odds that he would give it another go.

But as of now, it looks like LeBron will, in fact, give it another go but with a team other than the Lakers.

Here are the latest odds for where James could land next season at DraftKings Sportsbook as of June 30.

This page may contain affiliate links to legal sports betting partners. If you sign up or place a wager, FOX Sports may be compensated. Read more about Sports Betting on FOX Sports.

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LeBron James Next Team Odds

Golden State Warriors: -115 (bet $10 to win $18.70 total)
Los Angeles Lakers: +105 (bet $10 to win $20.50 total)
Cleveland Cavaliers: +600 (bet $10 to win $70 total)
Miami Heat: +1000 (bet $10 to win $110 total)
New York Knicks: +3000 (bet $10 to win $310 total)
Detroit Pistons: +3000 (bet $10 to win $310 total)
Dallas Mavericks: +3000 (bet $10 to win $310 total)
San Antonio Spurs: +3500 (bet $10 to win $360 total)
Milwaukee Bucks: +4000 (bet $10 to win $410 total)
Brooklyn Nets: +4000 (bet $10 to win $410 total)
Washington Wizards: +5000 (bet $10 to win $510 total)

NBA free agency begins on June 30 at 6 p.m. ET. However, hours before its official start, LeBron James’ agent, Rich Paul, made a jaw-dropping announcement. 

According to ESPN reporting, Paul notified the Lakers that the franchise could move on without LeBron because he plans to play elsewhere for the 2026-27 season.

James played for the organization for eight years — the longest he’s played for any other team. While in L.A., King James broke the all-time scoring record, won an NBA title and earned his fourth NBA Finals MVP.

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The imprint he’s left on the league in his more than 20 years has been immeasurable.

Where will LeBron land next season now that his time in Los Angeles is over?

In addition to his tenure in Los Angeles, he’s played for the Cavaliers and the Heat, winning titles with all three franchises. He won Rookie of the Year, has four regular-season MVPs and is a 22-time All-Star.

James has averaged 26.8 points, 7.5 boards and 7.4 assists over the course of his career.

During the 2025-26 season, he helped lead the Lakers to a 53-29 record in the regular season. The team secured the No. 4 seed in the Western Conference and defeated Houston 4-2 in the first round. 

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Eventually, Los Angeles got bounced by Oklahoma City in the conference semifinals, 4-0, which marked LeBron’s last dance in Hollywood.

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