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Column: How Gawr Gura and VTubers could help Dodgers further tap into Japanese fan base

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Column: How Gawr Gura and VTubers could help Dodgers further tap into Japanese fan base

In the service of digging into what the Dodgers might be doing to entrench themselves as Japan’s favorite major league team, I am interviewing an animated character.

“I’m a shark-girl from the lost city of Atlantis,” Gawr Gura tells me. “I swam to the surface to hang out with you guys on land about 9,000 years ago.”

Tell me more.

“I’ve been told I have a heart of gold and a head of bone,” she says. “I have a long history of saying and doing ridiculous things on the internet.”

This is the part where I tell you that Gura — she said I could just call her Gura — will be shouting out the traditional “It’s Time for Dodger Baseball!” exclamation at Dodger Stadium on Friday.

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Except, of course, that she won’t be there.

She can’t be there. She’ll be displayed on a screen, where younger generations spend most of their lives. She is what is called a virtual YouTuber, or VTuber.

“You stream online, but you don’t stream with your actual face. You stream with virtual avatars,” said Max Kim, the U.S. sales and licensing director for Cover, the Japanese company that controls 85 such avatars, including Gura, that combine for more than 82 million worldwide subscribers on YouTube.

Gura is the most popular VTuber in the world. Her YouTube channel has 4.5 million subscribers. That is more followers than the Dodgers have on YouTube and Instagram, combined. (On the social media platform X, the Dodgers outscore her, 2.8 million to 1.9 million.)

Just the announcement of Friday’s promotion, featuring Gura and two of her fellow avatars, generated 3.4 million views on X.

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The trading card sets that will be distributed Friday already are on sale for as much as $125 on eBay. The promotional T-shirt with Gura in a Dodgers uniform — with her shark tail sticking out — are on sale there for as much as $195.

For Cover — and its signature Hololive brand — the Dodgers’ promotion is one step in a campaign to broaden the appeal of VTubers beyond the fervent core of Japanese young men. Of the viewers of Gura’s YouTube Channel, half are 24 or younger, and nine in 10 are male.

A set of trading cards featuring VTubers will be part of a promotion at Dodger Stadium on Friday.

(Courtesy Hololive Production)

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Dodgers pitcher Yoshinobu Yamamoto is 25. The Hololive avatars have appeared in promotions for Japan’s Pacific League, in which Yamamoto played from 2017-2023.

I showed him a picture of Gura and asked if he recognized her. He said he did not.

“Our goal is to make sure that people know what VTubing is,” Kim said.

“Ten years ago, the whole concept of streaming was pretty strange. It was not really existing. Now we accept that as a normal means of communication and entertainment. We want the same for VTubing as well.”

That makes Cover no different than dozens of other companies signing up as a Dodgers sponsor to get their message out to a large, mainstream audience. Cover is opening an office in Los Angeles this month, its avatars are virtually appearing at an anime expo at the Los Angeles Convention Center this weekend, and it hopes its collaboration with the Dodgers can be just as useful as previous ones with Taco Bell and Red Bull.

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Kim said his company would have pursued the collaboration with the Dodgers even if the team had not signed Shohei Ohtani.

“We have our interest: to expand in the U.S. market,” Kim said. “They have their interests. I’m pretty sure the Dodgers will have their own thoughts behind this collaboration.”

They declined to share them. Jon Weisman, the team’s vice president of communications, said the Dodgers did not wish to participate in this story.

In December, when the Dodgers introduced Ohtani, president of baseball operations Andrew Friedman said this: “One of our goals is to have baseball fans in Japan convert to Dodger blue.”

Is it possible the Dodgers could win new fans in Japan by tapping into an activity which is wildly popular among Japanese teens who just might be looking for a team to follow, even if they might not know it yet?

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“The Dodgers and Hololive have distinct fan bases,” said the chief executive of Cover, Motoaki Tanigo. “It’s the diversity of our fan bases that allows us to blend and connect our followers into a unified community, which is the essence of this collaboration.”

For one night, anyway, that collaboration will involve a virtual girl with shark teeth. I asked Gura if she could play baseball.

“I can play ball,” she said. “I got bad hand-eye coordination, I’m not very fast, and my joints might give out by the third inning, but I can cheer and scream for my team like no other!”

So, virtually, it’s time for Dodger baseball!

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Golden Knights beat Hurricanes in double OT Game 3, one of the wildest Stanley Cup Final games of all-time

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Golden Knights beat Hurricanes in double OT Game 3, one of the wildest Stanley Cup Final games of all-time

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The Stanley Cup Final shifted to Las Vegas for Game 3 with the Vegas Golden Knights and Carolina Hurricanes knotted at 1-1 after splitting the opening two games in Raleigh.

And, as you’d expect from the Golden Knights, this one got started with some theatrics, plus a little help from the city’s latest hope at quarterback, who was getting in on the festivities.

That’s right. Who better to put on siren duty than Raiders draft pick and reigning Heisman Trophy winner Fernando Mendoza?

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There was a big surprise when the game got underway: Golden Knights defenseman Brayden McNabb — who took a slapshot straight to the face on Thursday in Game 2 — was in the Vegas lineup, albeit with a full cage.

It goes without saying, but hockey players are just built different.

The first period was physical but ultimately scoreless, with Carolina getting more offensive opportunities, leading Vegas in shots 7-2.

Vegas captain Mark Stone found the back of the net just 36 seconds into the second period; however, it was ruled offside after a Carolina challenge.

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A few minutes later, Golden Knights forward Jack Eichel found the back of the net, but Carolina challenged this goal as well after Vegas’ Ivan Barbashev made contact with Canes goalie Frederik Andersen’s head.

It was another cut-and-dried review that kept a Golden Knights tally off the board.

The first penalty of the night was a self-inflicted one, when the Hurricanes were called for too many men, and it didn’t take long for Tomas Hertl to make them pay.

Then, just moments later — 16 seconds to be exact — Mitch Marner was credited with a goal after Carolina defenseman Sean Walker tipped his shot into the back of his own net.

But, hey, those own goals are no fun; Marner wanted to get one the old-fashioned way, which he did.

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What’s that, you want more?

Well, Mitch Marner — who is having the playoffs of his life — had more for you.

That’s right, Marner potted a hat trick in just six minutes and 10 seconds. That’s an NHL record.

Although, I bet The Rocket’s first goal of his lightning-quick hatty wasn’t an own goal, but hey, they count the same.

Vegas star Mitch Marner took over in the second period of Game 3 with a natural hat trick in just six minutes and ten seconds. (Photo by David Becker/NHLI via Getty Images)

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What a performance. Maybe he was just doing that so that the next time the team puts him on a rally towel it actually looks like him.

After the second intermission, Andersen was pulled in favor of Brand Bussi, who made his Stanley Cup Playoffs debut.

Carolina was in a state of disarray in the third, and after going on a power play, Sebastian Aho slashed Marner, who was headed to the net on a short-handed breakaway.

Marner was awarded a penalty shot, but Bussi didn’t give him much to shoot at, and Marner missed his attempt on the backhand.

While it may have looked bleak after a dominant second for Vegas, in the third, Carolina dropped the fastest three goals in Stanley Cup Final history to make it a game. (Photo by Josh Lavallee/NHLI via Getty Images))

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Carolina’s Jordan Martinook got the Hurricanes on the board a little under halfway through the third period to make it 4-1.

Just moments later, Taylor Hall tacked on another one to cut Vegas’ lead to 4-2.

And, while they’re doing goals, how about you just throw a Jordan Staal tally in there?

Carolina scored those three goals in 39 seconds, the fastest three goals by a single team in Stanley Cup Final history, making what looked like a no-doubt Vegas win into a game once again.

Carolina killed off a delay-of-game penalty, which was crucial for staying in the game.

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Then, Vegas’ Shea Theodore airmailed a puck into the stands for delay of game, giving Carolina a late power play.

Then — as if it couldn’t get wilder — Andrei Svechnikov tied the game on the power play and with the goalie pulled.

And with that, it was off to overtime for the second game in a row.

In the extra frame, both teams got their share of chances and opportunities to put a pin in this one and hit the craps tables, but the first overtime period didn’t yield a winner.

In the second overtime, we finally got a winner, and as wild as this game was, it was only fitting that the game-winner would be unbelievable.

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That’s the same Shea Theodore, by the way, who skied the puck into the stands to set up the tying goal, and he did it after 39 minutes of ice time.

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Vegas players Brett Howden (21), Shea Theodore (center), and Mitch Marner (93) celebrate the game-winning goal in double overtime. (Lucas Peltier-Imagn Images)

What. A. Game.

I think after this one, Game 4 — which will be on Tuesday in Las Vegas — is officially appointment viewing.

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Dodgers go on scoring spree before Yoshinobu Yamamoto shuts down Angels

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Dodgers go on scoring spree before Yoshinobu Yamamoto shuts down Angels

The Dodgers spent so long racking up an insurmountable lead in the first inning that starting pitcher Yoshinobu Yamamoto resorted to throwing a ball against the back of the dugout to stave off rust.

He also went to the batting cages to keep his arm moving, tossing weighted PlyoCare balls.

As he worked, the Dodgers scored all of the runs they would need and more to defeat the Angels 9-2 on Saturday at Dodger Stadium. The chasm between the Freeway Series rivals was on display.

“That’s a lot of fun,” Dodgers rookie Ryan Ward said of the first-inning onslaught. “You can feel them start to speed up a little bit, and we’re starting to calm down and enjoy it. And it’s easy to pass it along when you have a lot of runners on, and then just keep it going.”

The one-run lead the Angels (24-41) had jumped out to in the top of the inning — when a leaping center fielder Andy Pages couldn’t quite reel in Oswald Peraza‘s deep line drive for an RBI triple — was long forgotten after the Dodgers rallied for nine runs in the first.

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Andy Pages celebrates with teammates in the dugout after hitting a two-run home run as part of a nine-run first inning for the Dodgers.

(Ronaldo Bolaños / Los Angeles Times)

It was the most runs the Dodgers scored in a single inning in nearly five years, matching their seventh-inning rally against the Nationals on July 2, 2021.

The Dodgers (42-23) helped themselves with a show of power. Pages drove in the first two runs by crushing a center-cut changeup from Angels starting pitcher Jack Kochanowicz over the left-field wall.

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Judging by his stroll out of the batter’s box, Pages seemed to know it was a homer on contact.

The ball had so much loft that reliever Blake Treinen parked under it in the bullpen and caught it with his hat. His fellow relievers mobbed him in an impromptu mosh pit.

“The homer by Andy to answer back was big, kind of put to bed any type of momentum they had at the top of the first,” manager Dave Roberts said. “And then after that, just the hits kept coming, just good at-bats.”

Later in the same inning, after the lineup turned over, Shohei Ohtani also notched a two-run homer, for his second hit. In between, rookie Ryan Ward hit a two-run double off the wall.

The Dodgers brought 12 batters to the plate and recorded six hits in a row — seven total.

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The Angels’ shoddy defense exacerbated the scoring spree. They had a chance to get out of it just four runs into the rally.

Kochanowicz had faced eight hitters and only recorded one out when Angels manager Kurt Suzuki turned to his bullpen.

Veteran left-hander Brent Suter jogged in with the bases loaded. Immediately, Suter got Alex Freeland to hit a ground ball to shortstop Zach Neto, for what should have been an inning-ending double play.

Instead, Neto’s throw across his body sailed past second and into foul territory on the other side of the diamond. By the time Angels right fielder Jo Adell collected the ball and threw to the cutoff man, three runs had scored.

“We always say, you can’t give good teams extra outs,” Roberts said. “And so, to give us extra outs just makes us really tough to beat.”

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Ohtani was up next. And in a two-strike count, he stayed inside a sinker to launch his two-run blast to left-center field.

The Angels’ defense didn’t fare much better in the second, although Suter navigated a pair of misplays — Neto muffed a one-hopper up the middle, which was ruled a single, and third baseman Donovan Walton overthrew first on a chopper — to escape without the Dodgers extending their lead.

Yamamoto retired 22 straight en route to eight innings of two-hit ball.

“I was given a big lead,” Yamamoto said through interpreter Yoshihiro Sonoda. “So what I was trying to do was focus on my execution and also be fine, precise with my location, the height and location of my pitches.”

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Dodgers pitcher Yoshinobu Yamamoto delivers against the Angels in the first inning Saturday at Dodger Stadium.

Dodgers pitcher Yoshinobu Yamamoto delivers against the Angels in the first inning Saturday at Dodger Stadium.

(Ronaldo Bolaños / Los Angeles Times)

The lead also gave him a chance to experiment.

“You get up big like that, you don’t want to get too cute to an extent,” catcher Dalton Rushing said. “But you also want to understand and see what he’s capable of. … For him, it’s so easy, because he has eight pitches that he can throw wherever he wants. Obviously it’s fun to work with him. We tried a few new tricks, and we’ll carry them over into his next one.”

While Yamamoto gave the Dodgers bullpen a rest, Roberts used the early blowout to give first baseman Freddie Freeman some rest.

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Freeman, who has played in 62 of the Dodgers’ 65 games, left after the top of the fourth inning, replaced by Miguel Rojas.

The Angels had time to chip away, but they didn’t score again until Neto’s solo homer off Dodgers reliever Jack Dreyer in the ninth inning.

The contrast was glaring.

Rams defensive end Myles Garrett throws out the ceremonial first pitch Saturday at Dodger Stadium.

Rams defensive end Myles Garrett throws out the ceremonial first pitch Saturday at Dodger Stadium.

(Ronaldo Bolaños / Los Angeles Times)

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Smith scratched

Dodgers catcher Will Smith was scratched from the lineup because of a stiff neck, Roberts said. The issue “came out of nowhere,” Roberts said, pointing to a “bad night’s sleep or a bad pillow.”

“He was going to play two out of three [against the Angels] regardless,” Roberts said. “So it’s nice that we could kind of tap Dalton on the shoulder and get him in there.”

Roberts said he expects Smith will return to the lineup Sunday.

Injury update

Right-handed reliever Brock Stewart (left foot bone spur) is progressing after a setback a week and a half ago stymied his throwing progression.

The last time Stewart threw live batting practice, he aggravated the injury by running afterward. But throwing to hitters Saturday went better. He’s scheduled to throw one more live BP session before going out on a minor-league rehab assignment, Roberts said.

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Roster moves

Dodgers pitcher Tyler Glasnow smiles on the field before the Dodgers' 9-2 win Saturday.

Dodgers pitcher Tyler Glasnow smiles on the field before the Dodgers’ 9-2 win Saturday against the Angels at Dodger Stadium.

(Ronaldo Bolanos / Los Angeles Times)

The Dodgers added right-hander Nick Frasso to the 40-man roster and transferred right-hander Tyler Glasnow (back spasms) to the 60-day injured list.

The team originally expected Glasnow to avoid the IL altogether, but his back issues have persisted. He remains shut down from throwing after a flare-up.

“He wants to get cranking again,” Roberts said, “but the doctors just aren’t allowing it and the body is not allowing for it right now.”

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The Dodgers also traded left-hander Antoine Kelly, whom they signed to a minor-league deal in November to the Cubs.

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Golden Tempo, 2026 Kentucky Derby winner, takes home 158th Belmont Stakes

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Golden Tempo, 2026 Kentucky Derby winner, takes home 158th Belmont Stakes

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It’s a two of a kind for Golden Tempo.

The winner of last month’s Kentucky Derby, who sat out the Preakness Stakes, forfeiting a shot at the Triple Crown, took home the victory at the 158th Belmont Stakes in New York on Saturday.

Renegade opened up as the morningline 2-1 favorite, similar to the Derby, followed by Chief Wallabee at 3-1 and Golden Tempo at 9-2.

 

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The racing post is pulled down the front stretch for a race at Saratoga Race Course.  (Gregory Fisher/Imagn Images)

Just like the Derby, Golden Tempo was well at the back of the pack but began to make his move at the final turn. At one point, Golden Tempo was neck-and-neck with Commandment, but Golden Tempo was able to get away from the pack in the final stretch.

This was the second consecutive year in which the Derby winner skipped out on the Preakness to tune up for the Belmont. Last year, Sovereignty won the Kentucky Derby before not traveling to Pimlico Race Course and then taking home the Belmont.

Golden Tempo (9) with Jockey Jose Ortiz crosses the finish line to win the 158th running of the Belmont Stakes horse race, Saturday, June 6, 2026, in Saratoga Springs, New York. (AP Photo/Yuki Iwamura)

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“We made our decision, he won today, and we’re happy about that,” trainer Cherie DeVaux said after the race.

Saturday’s Belmont Stakes marked the third consecutive, and final, year in which the race took place at Saratoga Race Course in Upstate New York, as Belmont Park finishes up renovations.

Due to the change in course since 2024, the race ran at 1 ¼ miles instead of its usual mile-and-a-half. Saratoga is home to the annual Whitney, Travers, and Jim Dandy Stakes.

A sign at Saratoga Race Course for the 2026 Belmont Stakes. (Will Waldron/Albany Times Union via Getty Images)

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This year’s Belmont did not feature any horses from the Preakness Stakes three weeks ago and just four from the Kentucky Derby in early May: Renegade, Commandment, Chief Wallabee, and Golden Tempo.

All four of them finished in the top four.

Follow Fox News Digital’s sports coverage on X, and subscribe to the Fox News Sports Huddle newsletter.

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