Hyperfest fires up Virginia International Raceway with three days of car chaos

HALIFAX COUNTY, Va. (WSET) — Engines roared and tires smoked at Virginia International Raceway on Friday as Hyperfest returned to Halifax County for a three-day festival that draws thousands of automotive fans to Southside Virginia.

The event is known for putting spectators close to the action, from drift cars to racing on the Patriot Course and off-road ride-alongs. Attendee John Campbell described the up-close experience: “You’re going to get rubber all over your face,” he said.

For some, the appeal is the unpredictability. “Chaos, and that’s the most fun thing you’ll ever do,” said attendee Dkoven Hunter.

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Hyperfest also features novelty events, including Barbie car races scheduled for the evening. Festival founder and director Chris Cobetto said the hands-on nature is what sets it apart: “You can come, and you can do stuff, and you can see stuff, and that’s what the fun part is.”

Organizers expect the weekend to bring more than 24,000 people to Halifax County, including visitors traveling long distances to attend. Bryer Schiesser, attending for the first time, said he chose Hyperfest over a traditional graduation ceremony. “Instead of walking at graduation, I decided to come here,” he said. Schiesser and his friends drove from Pennsylvania for the festival.

Attendee Haley Brennan called the event a standout for car enthusiasts. “It’s awesome, it’s just a great place to come if you love the car community, it’s just the best thing you can do!” she said.

Tickets cost $100 per day or $155 for the whole weekend.