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Playboy relocates from Los Angeles to Miami: New HQ and club announced

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Playboy relocates from Los Angeles to Miami: New HQ and club announced


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  • Playboy is moving its global headquarters from Los Angeles to Miami Beach, Florida.
  • The move is part of Playboy’s strategy to revitalize its brand and align with a dynamic city.
  • Playboy cited Miami Beach’s vibrancy and business-friendly environment as key factors in the decision.

One of the most well-known and controversial media brands is making Florida its new home.

Playboy announced on Aug. 13 that it will relocate its global corporate headquarters from Los Angeles to Florida.

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In a press release, Playboy officials said the move reflects the company’s commitment to aligning with one of the nation’s most dynamic, culturally relevant and business-friendly cities — Miami Beach. It also stated that this decision comes as they aim to reclaim their position as “one of the world’s most enduring and influential lifestyle and media brands.”

“Miami Beach is among the most dynamic and culturally influential cities in the country, making it the ideal home for Playboy’s next chapter,” Ben Kohn, CEO of Playboy, Inc., said in a statement.

“Our vision is to create world-class content and experiences that resonate globally, and Miami Beach provides the perfect environment for that ambition. The City of Miami Beach has been an outstanding partner throughout this process—its vibrancy, pro-business approach, and quality of life make it an extraordinary home for our employees and for our future.”

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What is Playboy? A magazine started by the late Hugh Hefner

Playboy was an American men’s lifestyle and entertainment magazine founded in Chicago in 1953 by entrepreneur and publisher Hugh Hefner. It focused on revealing photographs and articles of women, referred to as “playmates” or “bunnies.”

Over the decades, the Playboy brand grew into a global media and entertainment empire, opening Playboy clubs, filming TV specials and seeing celebrities grace its cover. According to the New York Times, the magazine saw a circulation rate of seven million at its peak in 1971.

Hefner died at age 91 in 2017. In 2020, the company announced it would cease its print operations and be exclusively online; however, they have since announced in 2024 that an “annual print edition” will return.

Since its beginning, the brand has drawn criticism and controversy for “over-sexualizing women and promoting a misogynistic culture.” Former playmates and employees have also come out to share their stories of alleged mistreatment and sexual harassment by Hefner and the company.

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In response to a 2022 documentary detailing the appalling accusations against Hefner and the company, Playboy issued a statement noting that “today’s Playboy is not Hefner’s Playboy.”

“We trust and validate these women and their stories and we strongly support those individuals who have come forward to share their experiences,” Playboy said in the statement. “It is critically important that we listen.”

Where will the new Playboy Global Headquarters be located?

According to a press release, the new global headquarters will be located at Rivani Miami Beach, a development at 1691 Michigan Ave.

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It states the move will establish a content studio to support Playboy’s growing creator network, with the company saying it will produce original multimedia content across digital platforms, including podcasts, photography and other media ventures.

“As Miami Beach continues to establish itself as one of the premier cities in the world to live, work and conduct business, we are thrilled to welcome Playboy’s global headquarters,” Joseph Magazine, Commissioner of the City of Miami Beach, said about the move.

“This move is expected to bring a significant number of well-paying jobs to our city, and it reinforces our commitment to fostering innovation, cultural vitality and economic growth in partnership with one of the most iconic brands in history.”

New ‘Playboy Club’ coming to Miami

In addition to the move, a new Playboy Club will open in Miami Beach.

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The press release details that the club will feature a “world-class restaurant, alongside an exclusive members-only space inspired by the storied Playboy Mansion — bringing the brand’s celebrated heritage to one of the most vibrant destinations in the world.”

According to Miami New Times, Miami was previously home to a Playboy Club from 1961 to 1985.



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Ole Miss S Nick Cull’s targeting call reversed vs Miami in Peach Bowl

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Ole Miss S Nick Cull’s targeting call reversed vs Miami in Peach Bowl


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Mississippi football’s Nick Cull avoided an ejection during the College Football Playoff Fiesta Bowl semifinal on Thursday, Jan. 8.

As Malachi Toney reeled in a catch from Carson Beck at the Miami 49 in the first quarter, he was hit by Cull in a helmet-to-helmet collision. Right away, the officials flagged Cull for targeting, with both Toney and Cull staying down on the field with an injury.

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After officials reviewed the play, the call on the field was overturned, as the officials determined that Cull did not launch and the collision seemed to be incidental. Replay assistant Matt Austin concurred with the call on the field.

The play had a major impact on the game as well. If the call had been upheld, Miami would have had the ball at the Ole Miss 34-yard line with a chance to expand its 3-0 lead. However, a few plays later, the Hurricanes were forced to punt from the 49-yard line.

On the first play of the second quarter, Ole Miss running back Kewan Lacey scored on a 73-yard run to give the Rebels a 7-3 lead.

Because he was not called for targeting, Cull was not ejected from the game, which means Ole Miss will have him for the remainder of the game, if he can clear the concussion protocol. He was in the tent following the play.

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Cull has 15 total tackles and three pass deflections this season for the Rebels.

Meanwhile, Toney went to the medical tent briefly for the Hurricanes, but returned to the game.



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Crash involving unmarked Miami-Dade Sheriff’s Office vehicle impacts morning commute

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Crash involving unmarked Miami-Dade Sheriff’s Office vehicle impacts morning commute



A crash involving an unmarked Miami-Dade Sheriff’s Office vehicle was reported in Northwest Miami-Dade on Thursday morning, and the morning commute was impacted as a result.

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Few details have been released, but the crash was reported in the area of Northwest 79th street and Interstate 95.

Video from the scene showed that the vehicles had heavy damage.

The sheriff’s office said the crash also involved a civilian vehicle, and no injuries were reported.

No other information was released. 

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Miami Heat-Minnesota Timberwolves Final Injury Update: Anthony Edwards’ status divulged

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Miami Heat-Minnesota Timberwolves Final Injury Update: Anthony Edwards’ status divulged


The Minnesota Timberwolves announced that guard Anthony Edwards is now available to play in Tuesday night’s game against the Miami Heat after originally being listed as questionable with right foot injury maintenance.

Here’s the rest of the injury report and game preview:


INJURY REPORT

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HEAT

Tyler Herro: Available – Toe

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Jaime Jaquez Jr.: Out – Ankle

Nikola Jovic: Available – Groin

Terry Rozier: Out – Not with team

TIMBERWOLVES

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Anthony Edwards: Available – Foot

Terrence Shannon Jr.: Out – Foot

Joan Beringer: Out – G League


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Game date, time and location: Tuesday, Jan. 6, 8:00 p.m. EST, Target Center, Minneapolis, Minnesota

TV: TV: Peacock,

Radio: 104.3 FM (Miami/Ft. Lauderdale), ESPN 106.3 FM, (West Palm Beach), FOX Sports Radio 105.9 FM (Ft. Myers/Naples), 1450 AM (Suart), 97.7 FM (Florida Keys), WAQI 710 AM (Spanish-language broadcast, South Florida) 100.3 FM (Minnesota)

VITALS: The Miami Heat (20-16) and Minnesota Timberwolves (23-13) meet for the second and final regular season matchup after just facing off three days ago with Minnesota recording a, 125-115, win in Miami on January 3. The teams split the series, 1-1, last season with each squad winning on the road. The Heat are 36-35 all-time versus Minnesota during the regular season,
including 19-16 in home games and 17-19 in road games.

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PROJECTED STARTERS

HEAT

G Davion Mitchell

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G Tyler Herro

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C Bam Adebayo

F Norman Powell

F Andrew Wiggins

TIMBERWOLVES

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G Donte DiVincenzo

G Anthony Edwards

C Rudy Gobert

F Jaden McDaniels

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F Julius Randle

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Spread: Heat +5.5 (-112), Timberwolves -5.5 (-108)

Moneyline: Heat +166, Timberwolves -198

Total points scored: 239.5 (over -106, under -114)

QUOTABLE

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Heat head coach Erik Spoelstra on the forced turnovers: “That is and has to be our identity. We have to play with a recklessness and activity level that exceeds our opponent, and thats not to put down our talent level or anything like that, it’s more about we look different when we’re flying around and making plays and making it tough for the opponent.”


For more Miami Heat information and conversation, check out Off The Floor.


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Alexander Toledo is a contributor to Miami Heat On SI and producer/co-host of the Five on the Floor podcast, covering the Heat and NBA. He can be reached at Twitter: @tropicalblanket



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