Augusta, GA

Accelerate Augusta aims to help downtown business owners

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AUGUSTA, Ga. (WRDW/WAGT) – In six months, a building in the middle of Broad Street in downtown Augusta will become the region’s newest small business incubator and micro-enterprise center.

It’s called Accelerate Augusta.

It’s in partnership with Augusta Tech and the Downtown Development Authority.

Two years ago, Senator Raphael Warnock sent over $2 million in funding for the project.

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This new resource is meant for everyone in the community.

600 Broad Street is getting a new facelift aimed at setting entrepreneurs up for success while expanding downtown Augusta all at the same time.

“This is beyond exciting,” said Dr. Jermaine Whirl, president of Augusta Tech.

It’s a project years in the making and a big boost right in the heart of downtown.

“We have so many small businesses that have been wanting and needing these resources, and so to have this construction get started today. It’s a big, big opportunity for us to really assist those companies,” said Whirl.

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When the doors open in early 2025, Accelerate Augusta will have resources Whirl says hit three markets needed in the Garden City.

“We have micro sprints, which might be a one-day class, eight hours. You come in in the morning, you’re done by five, and you get everything that you need,” said Whirl. Other individuals, might need two, or three month’s worth of training because they have a concept. So, they’ll spend several weeks with us from start to finish, to really grow out their business plan.”

And you don’t need a student ID to use it.

“If you want to build your business out, this is a place that you can do that from start to finish,” said Whirl.

Leaders say the plan is to continue the successful halo effect they’re already seeing downtown.

Margaret Woodard with the Downtown Development Authority said: “This block looks a lot different than it did when we got here last November. Buildings have sold. That building across the street will be the future home of 33 market-rate apartments, which we’re very excited about. Jake, who owns Sole Augusta, is opening a barbecue restaurant one block on Fifth Street.”

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With phase one under construction, leaders tell me they have their eyes set on phase two, which is an incubator that will help entrepreneurs fine-tune their business models and then connect them with an actual location to open on Broad Street.



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