Science

Can Fashion Influencers Persuade Us to Consume Less? A Times Virtual Event

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“Love Island,” the hit actuality TV present that introduced main influencers like Molly-Mae Hague to fame, not too long ago switched its main sponsorship from quick vogue manufacturers, like I Noticed it First and Missguided, to eBay.

This will really feel like a “win” for accountable vogue, however with the style business nonetheless largely trapped in a vicious cycle of poor high quality, mass manufacturing and hyper-frequent assortment releases, how can consumption be curbed? With shopper demand and a thriving social media ecosystem funding the continuation of enterprise as regular, can influencers promote the adoption of sustainable options – from upcycled materials to second-hand enterprise fashions – en masse? How can we channel the Gen Z obsession with the newest appears right into a celebration of sustainability and reusability?

Be a part of Vanessa Friedman, vogue director and chief vogue critic at The New York Instances, on July 28 at 1:30 p.m. E.T., for a thought-provoking dialogue with main voices, together with:

  • Shaway Yeh, Founder, yehyehyeh

  • Brett Staniland, Mannequin, Tutorial and Sustainable Vogue Advocate

  • Chloe Asaam, Program Supervisor, OR Basis

  • Rona Perry, Supervisor, The New York Instances

We sit up for welcoming you to our dialog.

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