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A Ukrainian bridal brand is making wedding gowns and army assault vests

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Written by Fiona Sinclair Scott, CNN

Ukrainian vogue model Milla Nova, identified for its decadent marriage ceremony robes, is now producing apparel for the nation’s troopers and medical staff, as Russia continues to launch its brutal assault on the nation.

Stocked in bridal boutiques throughout 50 nations together with the US, UK, France and China, workers of Milla Nova have been working tirelessly over the past two weeks to satisfy worldwide gown orders whereas additionally making these further clothes. “Together with making brides across the globe completely happy, we’re targeted on saving our nation,” mentioned the corporate’s CEO Ulyana Kyrychuk, who’s fiercely decided to proceed to maintain the enterprise regardless of the various severe challenges of the battle.

Photographs from Milla Nova shared with CNN present ladies knitting navy nets, and seamstresses stitching fleece hoodies and assault vests in conventional military camouflage.

Working with its community of suppliers, the model was in a position to shortly supply needed supplies for manufacturing. Kyrychuk informed CNN they’ve already made 1,500 objects.

Seamstresses are making navy nets and assault vests amongst different protecting clothes. Credit score: Courtesy Milla Nova

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Milla Nova has already made 1,500 objects. Credit score: Courtesy Milla Nova

Kyrychuk mentioned she started placing a collection of plans in place forward of Russia’s invasion of Ukraine and is concentrated on supporting her workers, explaining each resolution she’s made is “with the folks in thoughts.”

Many workers are making lengthy journeys by way of Lviv, the place the corporate is headquartered, to achieve the factories — working additional time to assist make the clothes to assist Ukraine’s protection efforts, on high of their common duties. Kyrychuk confirmed all workers had been paid in February and her administration workforce is working “across the clock to arrange enterprise processes and pay our folks.”

“My major purpose as CEO is to guard folks and guarantee their tomorrow,” she mentioned, including that also they are able to tackle new workers from jap Ukraine who’ve just lately turn into refugees.

Milla Nova seamstresses are working additional time to supply navy clothes on high of their normal duties. Credit score: Courtesy Milla Nova

Milla Nova at present employs 600 staff. These primarily based in Lviv got the choice to go to neighboring Poland, the place a makeshift workshop was arrange in Warsaw following the invasion. Up to now 70 workers have been evacuated to the Polish capital. Some 450 workers stay in Lviv whereas others have made their very own plans to flee to the countryside or out of Ukraine. With a workforce of 98% ladies, a lot of whom are moms, relocation by the corporate has concerned many younger kids.

Girls and youngsters crafting Ukraine-themed robes within the Warsaw facility. Credit score: Courtesy Milla Nova

An instance of the particular version Ukrianian-style robes being made. Credit score: Courtesy Milla Nova

The seamstresses in Poland have been stitching particular version Ukraine-themed clothes in yellow and blue, and a few of their kids have been concerned in making these robes as a technique to enhance morale. Kyrychuk mentioned the plan is to promote them as NFTs (non-fungible tokens) to lift charitable funds for Ukraine. She hopes they are going to have the ability to ultimately change their efforts from military must the rebuilding of destroyed cities.

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Kyrychuk mentioned she was “so proud” of her workforce and their “unbelievable dedication and loyalty,” pointing to the necessary position of girls in battle who should care and defend, “pray and imagine.”

Prime picture: A robe from Milla Nova’s bridal assortment.

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