Milwaukee, WI

Milwaukee Bucks launch ‘Bucks in Six’ brand

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MILWAUKEE, Wis. — The Milwaukee Bucks introduced it might be launching a brand new attire label later this month, known as Bucks in Six.

The personal label will launch on Feb. 24 and can be accessible completely by way of the Bucks professional store.

In response to the group, it’ll embody unique t-shirts celebrating the most important moments in Bucks historical past. The cornerstone of the brand new model, nonetheless, can be limited-edition collaborations with native, nationwide, and worldwide attire manufacturers.

“Life-style trend has turn into synonymous with NBA tradition, and Bucks In Six is a chance for the Bucks to offer our followers throughout the globe a possibility to be part of this tradition whereas additionally representing the crew they love,” mentioned Bucks Chief Advertising Officer Dustin Godsey. “We’re excited in regards to the alternative to create one thing new that’s sudden from a crew and distinctive to Milwaukee.”

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When you’re a Bucks fan, you doubtless know the place the Bucks in Six slogan comes from. When you do not, although, here is just a little historical past lesson.

Former participant Brandon Jennings delivered the road in 2012 when the Bucks trailed LeBron James, Dwyane Wade and the primary seed Miami Warmth 2-0 within the first spherical.

Whereas Bucks in Six didn’t come true that yr, it did come true in 2021 when the Bucks went all the best way and received the NBA Championship sequence in… you guessed it, six video games.

Now, the Bucks are carrying that slogan on. The official launch of the brand new model will characteristic its first collaboration, a partnership with Unfinished Legacy, a Milwaukee-born firm.

“We’ve been thrilled with the reception to the preliminary soft-launch of our Bucks In Six objects and are extremely lucky to formally launch the model with Brema and Unfinished Legacy,” Bucks Senior Vice President Michael Belot mentioned. “This the primary of many collaborations that may assist deliver the model to life.”

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