Indiana

Indiana tourism surges past pre-pandemic levels in 2024

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INDIANAPOLIS (WNDU) – Indiana tourism surged past pre-pandemic levels in 2024, according to a new report released by Gov. Mike Braun.

The report shows 83 million visitors traveled to Indiana in 2024, a 1.9% increase from 2023. Visitor spending increased 4.7% from the previous year, totaling $16.9 billion and fully recovering to pre-pandemic levels.

Visitors spent an average of $203 each during their stays. For every dollar spent by visitors, 65 cents stayed in Indiana, according to the report.

“Our state’s record tourism year is great news for Hoosiers and proof of just how much there is to love about visiting Indiana,” Braun said. “Tourism means jobs, stronger Main Streets, and economic growth. These results show that our investments are yielding returns for our economy and showing what makes Indiana a great place to live, work, play and stay.”

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To view the full Rockport Analytics report, click here.



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