Business
Sam Altman's eye-scanning orbs have arrived, sparking curiosity and fear
SAN FRANCISCO — Earlier this month, a mysterious store selling a vision of the future opened its doors in downtown San Francisco’s Union Square district.
A cryptic message appeared on the storefront window: “World is the real human network. Anonymous proof of human and universally inclusive finance for the age of AI. Millions of humans in over 160 countries. Now available in the USA.”
The store attracted a small crowd and curious onlookers. People took turns scanning their eyes by peering into white devices known as orbs — to prove they are human. Then they received, free of charge, a verified World ID they could use to log into online services and apps. As an extra bonus, participants were given some Worldcoin cryptocurrency tokens.
Some just observed from a distance.
“I’m afraid to walk inside,” said Brian Klein, 66, as he peered into the window on his way to the theater. “I don’t want that thing taking any of my data and biometric scanning me.”
The futuristic technology is the creation of a startup called Tools for Humanity, which is based in San Francisco and Munich, Germany. Founded in 2019 by Alex Blania and Sam Altman — the entrepreneur known for OpenAI’s ChatGPT — the tech company says it’s “building for humans in the age of AI.”
In theory, these iris scans offer a safe and convenient way for consumers to verify their human identity at a time when AI-powered tools can easily create fake audio and images of people.
“We wanted a way to make sure that humans stayed special and essential in a world where the internet was going to have lots of AI-driven content,” said Altman, the chairman for Tools for Humanity, at a glitzy event in San Francisco last month.
Like the early stages of Facebook and PayPal, World is still in a growth phase, trying to lure enough customers to its network to eventually build a viable service.
A chief draw, World says, is that people can verify their humanness at an orb without providing personal information, such as, their names, emails, phone numbers and social media profiles.
But some are skeptical, contending that handing over biometric data is too risky. They cite instances where companies have reported data breaches or filed for bankruptcy, such as DNA research firm 23andMe.
“You can’t get new eyeballs. I don’t care what this company says. Biometric data like these retinal scans will get out. Hacks and leaks happen all the time,” said Justin Kloczko, a tech and privacy advocate at Consumer Watchdog. “Your eyeballs are going to be like gold to these thieves.”
1. An orb. 2. Frankie Reina, of West Hollywood, gets an eye scan. 3. A woman is reflected in an orb while getting an eye scan. 4. Frankie Reina waits to be verified after getting an eye scan. (Christina House / Los Angeles Times)
World has been making waves in Asia, Europe, South America and Central America. More than 12 million people have verified themselves through the orbs and roughly 26 million have downloaded the World app, where people store their World ID, digital assets and access other tools, the company says.
Now, World is setting its sights on the United States. The World app says people can claim up to 39 Worldcoin tokens, worth up to $45.49 if a user verifies they’re human with an orb.
World plans to deploy 7,500 orbs throughout the U.S. this year. It’s opening up spaces where people can scan their eyes in six cities — Los Angeles, San Francisco, Atlanta, Austin, Miami and Nashville. The L.A. space opened on Melrose Avenue last week.
Backed by well-known venture capital firms including Bain Capital, Menlo Ventures, Khosla Ventures and Andreessen Horowitz, Tools for Humanity has raised $240 million, as of March, according to Pitchbook.
The crypto eye-scanning project has stirred up plenty of buzz, but also controversy.
In places outside the United States, including Hong Kong, Spain, Portugal, Indonesia, South Korea, and Kenya, regulators have scrutinized the effort because of data privacy concerns.
Whistleblower Edward Snowden, who leaked classified details of the U.S. government’s mass surveillance program, responded to Altman’s post about the project in 2021 by saying “the human body is not a ticket-punch.”
Ashkan Soltani, the former executive director of the California Privacy Protection Agency, said that privacy risks can outweigh the benefits of handing over biometric data.
“Even if companies don’t store raw biometric data, like retina scans, the derived identifiers are immutable … and permanently linked to the individuals they were captured from,” he said in an email.
World executives counter that the orb captures photos of a person’s face and eyes, but doesn’t store any of that data. To receive a verified World ID, people can choose to send their iris image to their phone and that data are encrypted, meaning that the company can’t view or access the information.
Frankie Reina, of West Hollywood, left, gets an eye scan with the help of Myra Vides, center.
(Christina House / Los Angeles Times)
The idea for World began five years ago. Before the popularity of ChatGPT ignited an AI frenzy, Altman was on a walk with Blania in San Francisco talking about how trust would work in the age where AI systems are smarter than humans.
“The initial ideas were very crazy, then we came down to one that was just a little bit crazy, which became World,” Altman said onstage at an event about World’s U.S. debut at Fort Mason, a former U.S. Army post in San Francisco.
At the event, tech workers, influencers and even California Gov. Gavin Newsom and San Francisco Mayor Daniel Lurie wandered in and out of a large building filled with orbs, refreshments and entertainment.
Tools for Humanity Chief Executive Blania highlighted three ways people could use their verified World ID: gaming, dating and social media.
Currently, online services use a variety of ways to confirm people’s identities including video selfies, phone numbers, government-issued IDs and two-factor authentication.
World recently teamed up with gaming company Razer, based in Irvine and Singapore, to verify customers are human through a single-sign on, and is placing orbs in Razer stores.
Blania also touted a partnership with Match Group, where people can used World to verify themselves and their ages on apps such as Tinder , an effort that will be tested in Japan.
“We think the internet as a whole will need a proof of human and one space that I’m personally most excited about will be social,” Blania said at the San Francisco event.
Alex Blania, the chief executive of Tools for Humanity, speaks onstage during an event for the U.S. launch of World at Fort Mason Center on April 30 in San Francisco.
(Kimberly White / Getty Images for World)
Back at the World store in San Francisco, Zachary Sussman was eager to check out the orbs with his two friends, both in their 20s.
“For me, the more ‘Black Mirror’ the technology is, the more likely I am to use it,” Sussman said, referring to the popular Netflix sci-fi series. “I like the dystopian aesthetic.”
Doug Colaizzo, 35, checked out the store with his daughter and parents. Colaizzo, a developer, described himself as an “early adopter” of technology. He already uses his fingerprint to unlock his front door and his smartphone to pay for items.
“We need a better way of identifying humans,” he said. “I support this idea, even if this is not gonna be the one that wins.”
Andras Cser, vice president and principal analyst of Security and Risk Management at Forrester Research, said the fact that people have to go to a store to scan their eyes could limit adoption.
World is building a gadget called the “mini Orb” that’s the size of a smartphone, but convincing people to carry a separate device around will also be an uphill battle, he said.
“There’s big time hype with a ton of customer friction and privacy problems,” he said.
The company will have to convince skeptics like Klein to hand over their biometric data. The San Francisco resident is more cautious, especially after he had to delete his DNA data from 23andMe because the biotech company filed for bankruptcy.
“I’m not going to go off and live in the wilderness by myself,” he said. “Eventually, I might have to, but I’m going to resist as much as I can.”
Business
Port of Los Angeles records bustling 2025 but expects trade to fall off next year
The Port of Los Angeles expects it will move than 10 million container units for the second year in a row despite President Trump’s tariffs — but that number is likely to drop off in 2026 as the fallout of the administration’s trade war persists.
This year’s volume will reflect a decision by importers to get ahead of the tariffs before the duties took effect — with trade later slowing, according to the monthly report by the nation’s largest container port.
“In a word, 2025 was a roller coaster,” port Executive Director Gene Seroka said during the webcast.
In November, there was a 12% decrease in volume with about 782,000 TEUs, or 20-foot equivalent container units, processed by the port. The decrease was driven by an 11% fall in year-over-year import volume.
“Much of that difference is tied to last year’s rush to build inventories and now with some warehouse levels still elevated, importers are pacing their orders a bit more carefully,” Seroka said.
Still, by the end of November, the port had moved almost 9.5 million container units, 1% more than last year, leading to the expectation that volume will top 10 million for the year.
The port moved 10.3 million container units last year and set a record in 2021 when it moved 10.7 million container units.
However, exports — cargo shipments from the port — fell for the seventh time in 11 months in November, sliding 8%, which will lead to the first annual decline since 2021. Seroka blamed the drop on the response to the tariffs.
“We’re also seeing the effects of retaliatory tariffs and third country trade deals on U.S. ag and manufacturing exports,” Seroka said. “This is a headwind we may face for some time to come.”
The port director said he expects that imports will decline in the “single digits” next year because of continued high inventory levels, but he doesn’t anticipate a drastic downturn in overall trade.
“I don’t see the port volume falling off a cliff, and it’s a pretty good leading indicator to the U.S. economy that we should take stock in,” said Seroka, who added that there is much economic uncertainty entering next year.
The question of where the economy is headed was highlighted Tuesday by the latest jobs figures, which were delayed by the government shutdown.
They showed the economy lost 105,00 jobs in October as federal workers departed after the Trump administration cuts but gained 64,000 jobs in November.
The November job gains came in higher than the 40,000 that economists had forecast, but the unemployment rate still rose to 4.6%, the highest since 2021.
Constance Hunter, chief economist at the Economist Intelligence Unit, who provided a 2026 U.S. national economic forecast for the port on Tuesday, said the jobs figures offer mixed signals.
The job gains were driven by the health and human services sector, reflecting a narrowing of where job growth is occurring. At the same time, more types of companies are adding jobs rather than subtracting them.
Hunter forecast that the economy will grow in the first half of the year, as consumers receive tax cuts called for in Trump’s “One Big Beautiful Bill Act” tax-and-spending measure. However, tariffs will weigh down the economy later.
One key issue driving uncertainty, she said, is whether the U.S. Supreme Court will uphold the tariffs Trump imposed under the International Emergency Economic Powers Act.
The Trump administration announced Tuesday that the government had collected more than $200 billion in tariff revenue this year. Trump has talked about sending out $2,000 rebate checks to consumers with some of the funds.
However, a Supreme Court loss would force the government to return, by various estimates, $80 billion or more of the money to importers, putting a crimp in the president’s plans for economic stimulus.
Other factors driving uncertainty, Hunter said, are the Ukraine-Russia war, U.S.-China tensions over Taiwan and the “durability of peace in the Middle East.”
“All of these things are going to conspire to keep what we call the uncertainty index elevated,” she said.
Business
Commentary: Serious backlash to a Netflix/Warner Bros deal may come from European regulators
If you’re looking for where the most crucial governmental backlash to a merger deal involving Warner Bros. Discovery, you might want to turn your attention east — to Europe, where regulators are girding to take an early look at any such deal.
Both of the leading bidders — Netflix, which has the blessing of the WBD board, and Paramount, which launched a hostile takeover bid — could face obstacles from the European Union. EU officials have spoken only vaguely about their role in judging whatever deal emerges, since the outcome of the tussle remains in doubt.
The European Commission “could enter to assess” the outcome in the future, Teresa Ribera, the EU’s top antitrust official, said last week at a conference in Brussels, but she didn’t go beyond that. Pressure is mounting within Europe for close scrutiny of any deal.
A deal with Netflix as the buyer likely will never close, due to antitrust and regulatory challenges in the United States and in most jurisdictions abroad.
— Paramount makes its appeal to the Warner board
As early as May, UNIC, the trade organization of European cinemas, expressed opposition to a Netflix deal. The exhibitors’ concern is Netflix’s disdain for theatrical distribution of its content compared to streaming.
“Netflix has time and again made it clear that it doesn’t believe in cinemas and their business model,” UNIC stated. “Netflix has released only a handful of titles in cinemas, usually to chase awards, and only for a very short period, denying cinema operators a fair window of exclusivity.”
Neither WBD nor Netflix has commented on the prospect of EU oversight of their deal. Paramount, however, has made it a key point in its appeals to the WBD board and shareholders.
In both overtures, Paramount made much of the size and potential anti-competitive nature of Netflix’s acquisition of WBD. In a Dec. 1 letter sent via WBD’s lawyers, Paramount asserted that the Netflix deal “likely will never close due to antitrust and regulatory challenges in the United States and in most jurisdictions abroad. … Regulators around the world will rightfully scrutinize the loss of competition to the dominant Netflix streamer.”
Netflix’s dominance of the streaming market is even greater in Europe than in the U.S., Paramount said, citing a Standard & Poor’s estimate that Netflix holds a 51% share of European streaming revenue. That figure swamps the second-place service, Disney, with only a 10% share. Paramount made essentially the same points in its Dec. 10 letter to WBD shareholders, launching its hostile takeover attempt at Warner.
European business regulators have been rather more determined in scrutinizing big merger deals — and about the behavior of major corporate “platforms” such as Google and X.com — than U.S. agencies, especially under Republican administrations. One reason may be the role of federal judges in overseeing antitrust enforcement by the Federal Trade Commission.
“Despite the European Commission (EC) successfully doling out fines numbering in the billions of euros for giants like Apple and Google for distorting competition, the FTC has struggled significantly in court, losing virtually all its merger challenges in 2023,” a survey from Columbia Law School observed last year.
The survey pointed to differing legal standards motivating antitrust oversight: “American courts have placed undue weight on preventing consumer harm rather than safeguarding competition; by contrast, the EU has remained centered on establishing clear standards for competitive fairness.”
In September, for example, the European Commission fined Google nearly $3.5 billion for favoring its own online advertising display services over competing providers. (Google has said it will appeal.) The action was the fourth multi-billion-dollar fine imposed on Google by the EC since 2017; Google won one appeal and lost another; an appeal of the third is pending.
As an ostensibly independent administrative entity, the EC at least theoretically comes under less political pressure from the 27 individual members of the European Union than the FTC and Department of Justice face from U.S. political leaders.
President Trump has made no secret of his doubts about the Netflix-WBD deal. As I reported last week, Trump has said that Netflix’s deal “could be a problem,” citing the companies’ combined share of the streaming market. Trump said he “would be involved” in his administration’s decision whether to approve any deal.
That feels like a Trumpian thumb on the scale favoring Paramount. The Ellison family is personally and politically aligned with Trump, and among those contributing financing to the bid is the sovereign wealth fund of Saudi Arabia, a country that has recently received lavish praise from Trump. Another backer is Affinity Partners, a private equity fund led by Jared Kushner, Trump’s son-in-law.
The most important question about European oversight of the quest for WBD is what the regulators might do about it. The European Commission tends to be reluctant to block deals outright. The last time the EC blocked a deal was in 2023, when it prohibited a merger between the online travel agencies Booking.com and eTraveli. The EC ruling is under appeal.
At least two proposed mega-mergers were withdrawn in 2024 while they were under the EC’s penetrating “Phase II” scrutiny: the acquisition of robot vacuum cleaner maker iRobot by Amazon, and the merger of two Spanish airlines, IAG and Air Europa.
Typically, the EC addresses potentially anticompetitive mergers by requiring the divestment of overlapping businesses. In the case of Netflix and WBD, the likely divestment target would be HBO Max, which competes directly with Netflix in entertainment streaming. Paramount’s streaming service, Paramount+, also competes with HBO Max but not on the same scale as Netflix.
Antitrust rules aren’t the only possible pitfall for Netflix and Paramount. Others are the EU’s Digital Services Act and Digital Markets Act, which went into effect in 2022. The latter applies mostly to social media platforms—the six companies initially deemed to fall within its jurisdiction were Alphabet (the parent of Google), Amazon, Apple, ByteDance (the parent of TikTok), Meta and Microsoft. Those “gatekeepers” can’t favor their own services over those of competitors and have to open their own ecosystems to competitors for the good of users.
The Digital Services Act imposes rules of transparency and content moderation on large digital services. No platforms owned by Netflix, Paramount or WBD are on the roster of 19 originally named by the EU as falling under the law’s jurisdiction, but its regulations could constrain efforts by a merged company to move into social media.
The EU also has begun to show greater concern about foreign investments in strategic assets. Traditionally, these assets are those connected with national security. But defining them is left up to member countries. As my colleague Meg James reported, the sovereign funds of Saudi Arabia, Abu Dhabi and Qatar have agreed to back the Ellisons’ WBD bid with $24 billion — twice the sum the Ellison family has said it would contribute.
The Gulf states’ role has already raised political issues in the U.S., since the cable news channel CNN would be part of the sale to Paramount (though not to Netflix). Paramount says those investors, along with a firm associated with Kushner, have agreed to “forgo any governance rights — including board representation.”
That pledge aims to keep the deal out of the jurisdiction of the U.S. government’s Committee on Foreign Investment in the United States, or CFIUS, which must clear foreign investments in U.S. companies. But whether it would satisfy any European countries that choose to see Warner Bros. Discovery as a strategically important entity is unknown.
Then there’s Trump’s apparent favoring of the Paramount bid. Trump is majestically unpopular among European political leaders, who resent his pro-Russian bias in efforts to end Russia’s invasion of Ukraine. Trump has castigated European leaders as “weak” stewards of their “decaying” countries.
The administration’s recently published National Security Strategy white paper advocated “cultivating resistance to Europe’s current trajectory” and extolled “the growing influence of patriotic European parties,” which many European leaders interpreted as support for antidemocratic movements.
The document “effectively declares war on European politics, Europe’s political leaders, and the European Union,” in the judgment of the bipartisan Center for Strategic and International Studies.
How all these forces will play out as the bidding war for WBD moves toward its conclusion is imponderable just now. What’s likely is that the rumbling won’t stop at the U.S. border.
Business
What happens to Roombas now that the company has declared bankruptcy?
Roomba maker IRobot filed for bankruptcy and will go private after being acquired by its Chinese supplier Picea Robotics.
Founded 35 years ago, the Massachusetts company pioneered the development of home vacuum robots and grew to become one of the most recognizable American consumer brands.
Over the years, it lost ground to Chinese competitors with less-expensive products. This year, the company was clobbered by President Trump’s tariffs. At its peak during the pandemic, IRobot was valued at $3 billion.
The bankruptcy filing, which happened on Sunday, has raised fear among Roomba users who are worried about “bricking,” which is when a device stops working or is rendered useless due to a lack of software updates.
The company has tried assuaging the fears, saying that it will continue operations with no anticipated disruption to its app functionality, customer programs or product support.
The majority of IRobot products sold in the U.S. are manufactured in Vietnam, which was hit with a 46% tariff, eroding profits and competitiveness of the company. The tariffs increased IRobot’s costs by $23 million in 2025, according to its court filings.
In 2024, IRobot’s revenue stood at $681 million, about 24% lower than the previous year. The company owed hundreds of millions in debt and long-term loans. Once the court-supervised transaction is complete, IRobot will become a private company owned by contract manufacturer Picea Robotics.
Today, nearly 70% of the global smart vacuum robot market is dominated by Chinese brands, according to IDC, with Roborock and Ecovacs leading the charge.
The sale of a famous household brand to a Chinese competitor has prompted complaints from Silicon Valley entrepreneurs and politicians, citing the case as a failure of antitrust policy.
Amazon originally planned to acquire IRobot for $1.4 billion, but in early 2024, it terminated the merger after scrutiny from European regulators, supported by then-Federal Trade Commission Chair Lina Khan. IRobot never recovered from that.
The central concern for the merger was that Amazon could unduly favor IRobot products in its marketplace, according to Joseph Coniglio, director of antitrust and innovation at the think tank Information Technology and Innovation Foundation.
Buying IRobot could have expanded Amazon’s portfolio of home devices, including Ring and Alexa, he said, bolstering American competition in the robot vacuum market.
“Blocking this deal was a strategic error,” said Dirk Auer, director of competition policy at the International Center for Law & Economics. “The consequence is that we have handed an easy win to Chinese rivals. IRobot was the only significant Western player left in this space. By denying them the resources needed to compete, regulators have left American consumers with fewer alternatives to Chinese dominance.”
“While IRobot has become a peripheral player recently, Amazon had the specific capacity to reverse those fortunes — specifically by integrating IRobot into its successful ecosystem of home devices,” Auer said. “The best way to handle global competition is to ensure U.S. firms are free to merge, scale and innovate, rather than trying to thwart Chinese firms via regulation. We should be enabling our companies to compete, not restricting their ability to find a path forward.”
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