Lifestyle
She built a following of plus-size customers. Why is she closing her L.A. resale shop?
About two-thirds of American women are plus-size, but here in L.A., you’d never know that by looking at the shifting retail landscape. Mass market plus-size retailers like City of Industry-based Torrid are closing dozens of stores, while big-box stores including Target and Old Navy have been stealthily reducing the amount of plus-size stock they carry on shelves, choosing instead to direct shoppers to their online portals.
The few locally owned plus-size boutiques aren’t faring much better. Recently, Marcy Guevara-Prete, owner of Atwater Village’s Perfect 10+, announced her intention to close her store on April 27. All clothes and accessories will be 60% off, and she is selling some of the store’s fixtures and mannequins.
After shuttering her decade-old, hot-pink, plus-size resale shop, the Plus Bus, in Highland Park last fall, she thought paring down her store’s stock and slightly expanding its sizing could save her business. Her rent in Highland Park was up to $6,000 a month, she says, and the move to a smaller space in Atwater Village cut her expenses in half.
But almost six months into running her new space as Perfect 10+, Guevara-Prete says it’s become increasingly clear: She was fighting a losing battle. “It feels really obvious that the store has to close, but it’s so heartbreaking,” she says.
Operating the Plus Bus and Perfect 10+ was more of a labor of love for her than a money-grab, she says, noting that she never once turned a profit on either store. A reality TV producer turned boutique owner, Guevara-Prete says she kept the stores running because she felt the plus-size community needed them.
Books and accessories for sale at Perfect 10+.
Marcy Guevara-Prete had high hopes for her store Perfect 10+ in Atwater Village. She previously operated the Plus Bus store in Highland Park. It closed last fall.
Not only were her stores well-curated retail oases — they featured mostly used clothes, but also a few new pieces — for those who couldn’t find a plethora of styles that could fit them at, say, Westfield Century City, but they were also stores that fostered community through sponsoring events such as plus-friendly pool parties and drag shows. And they were known for donating outfits and styling to members of L.A.’s transgender community.
The stores became a first stop for Hollywood stylists pulling looks for celebrities like Nicole Byer and Megan Stalter and an essential destination for out-of-town plus-size travelers who often came from communities where a store like the Plus Bus didn’t exist. (Byer and Lizzo also frequently sold or donated their used clothes to the store to sell.)
The Plus Bus also got national attention, getting acknowledged in an episode of “Hacks” as well as featured in an episode of Avery Trufelman’s “Articles of Interest” podcast about clothing.
So what happened?
Starting in 2023, Guevara-Prete says, the store’s sales began to dip. “They took this nosedive, and it seemed inexplicable,” she says. “Some people related it to the election or to uncertainty coming out of COVID, when people had that extra $600 a week to spend on things like clothes, but either way, the last three years have just been a total slog.”
Guevara-Prete says the downturn caused her to lay off most of her eight employees, and ultimately, she found herself taking out a few ill-advised business loans with less-than-favorable interest rates. All of this was happening while she was also struggling to land full-time freelance work in the entertainment industry, which is experiencing its own struggles.
“I was essentially making irresponsible decisions in order to keep [the stores] going, whether for spite, for ego, for the community or for the dream,” she says. “I really just had to face the music and make a choice that was really, really hard, especially when every single day people tell me how much the Plus Bus has changed them and how wonderful and affirming it’s been. Like, I don’t think anyone is going to talk about any episode of ‘Top Chef’ I produced at my funeral, but they absolutely will talk about the Plus Bus.”
In some sense, they already are. Guevara-Prete says there’s been a big outpouring of love from fans and shoppers who have supported the stores over the years.
At Perfect 10+ on a recent weekday afternoon, people poured in one after one, both to shop the deeply discounted racks and to pay their respects to Guevara-Prete, whom everyone met with hugs and lamentations about their collective loss.
Everyone visiting left with something: a pair of leopard print boots, a dress for a brother’s upcoming wedding or a red tango-friendly gown. Guevara-Prete says the oversize outpouring of support has been present online as well. But she wishes some of those fans had been shopping at her stores on a monthly or quarterly basis in recent years rather than now bemoaning what’s been lost.
A large selection of formal, casual and professional outfits hang on displays and racks at the Perfect 10+ in Atwater Village. The store will close Sunday.
“There’s a lot of chatter online about who isn’t selling plus sizes and who doesn’t carry your size, but there isn’t nearly enough promotion of the places that do,” she says.
Although the occasional plus-size pop-up like Thick Thrift still happens in L.A. and a few local plus-size resale shops remain, including Qurves in Burbank, MuMu Mansion in Mid-City and Hannah’s Hefty Hideaway on the city’s Westside, Guevara-Prete says she’s increasingly worried about where her store’s plus-size customers will be able to shop going forward.
“Where are people going to go in a pinch when there’s no brick-and-mortar that’s consistently open?” she asks. “Stores [like the Plus Bus and Perfect 10+] not existing is scary to me, because I need them. It just makes me feel like the plus-size community is being devalued even further as a population.”
Customer Dina Ramona Silva happened upon the Plus Bus’ initial Glassell Park location after moving to L.A. in 2015. For her, Guevara-Prete’s stores weren’t just retail outlets, they were also a sort of intellectual salon or spiritual sanctuary.
“I’ve been a big girl my whole life, like I came out of the womb 10 pounds, eight ounces. There has never been a point when I’ve been skinny,” Silva says. Finding a place like the Plus Bus, where “even the people who worked there were big, bodacious [and] fashionable” felt nourishing, like just stopping in to chat with people in the store could give her a boost of confidence that she might not find anywhere else.
On a recent day, shop owner Marcy Guevara-Prete sets a sign outside her store that reads, “Entire Store 40% off, Size 10+.”
“It changed my entire conception of who I was in the community,” Silva says. “A lot of times in female friend groups, there’s one single fat girl amidst all the other slender women and allies. Having a place like the Plus Bus helped me because then, it was me and a whole bunch of other plus-size baddies. It was like, ‘Oh my god, this is so cool. We could all share clothes and they’d fit!’”
Guevara-Prete’s stores have also been important spaces for L.A.’s trans, queer and gender-fluid communities. Eureka O’Hara, a drag performer who’s appeared on “RuPaul’s Drag Race” and HBO’s “We’re Here,” says she found the Plus Bus about six years ago when she started to explore her gender identity, ultimately transitioning from presenting as nonbinary to being transfemme.
“The Plus Bus was so important to the queer and gender-fluid community because it gave us a place to feel comfortable trying clothes on,” O’Hara says. “Oftentimes I would show up, and they would have clothes already pulled for me. Also, I’m coming up on a year sober, but when I last relapsed, I came back to L.A. after having a relapse in Vegas. I ended up putting all my stuff in storage and went straight into a rehabilitation clinic and then sober living, so I didn’t have any of my belongings. Marcy made sure I had clothes to wear so that I could still present myself publicly on social media as a trans woman talking about my process of recovery, and she did it at no cost.”
O’Hara says she knows other trans women whose wardrobes are almost entirely from the Plus Bus, saying that if they couldn’t afford the clothes they wanted, the store would often give them “extreme discounts, if not free clothing.”
Shop owner Marcy Guevara-Prete, left, thanks customer Katie Pyne for coming in for one last visit.
Guevara-Prete says that while her stores’ closing has been “more bitter than sweet,” she’s still proud of the work she’s done with the Plus Bus and Perfect 10+.
“I never in a million years thought I would own a boutique or have the kind of healing that’s come from the Plus Bus community,” she says. “What I’ve experienced and learned about body positivity, body neutrality, fat liberation, fat acceptance and how that’s been translated from my clothes to my actual soul … There’s nothing like it. And I’d like to think that I’ve also healed people through this project and that people have made friendships and memories they’ll have for lifetimes at my events.”
You want to know where men’s fashion is heading? Follow the geeks.
These are the obsessives, fixated, with a NASA technician’s precision, on how their pants fit or on which pair of Paraboot shoes is the correct pair. These are the obsessives who in the aughts were early to selvage denim (now available at a Uniqlo near you!) and soft-shouldered Italian tailoring in the mode that, eventually, trickled down to your local J. Crew.
And where has the attention of this cohort landed now? On a vanguard of newish-to-the-West labels from Japan, like A.Presse, Comoli, Auralee and T.T.
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A.Presse is probably the most hyped of this cohort. What other label is worn by the French soccer player Pierre Kalulu and the actor Cooper Hoffman and has men paying a premium for a hoodie on the resale market? Kazuma Shigematsu, the founder, is not into attention. When we spoke, he wouldn’t allow me to record the conversation. Notes only.
“You mean a better-fitting denim jacket that’s based on an old Levi’s thing? Yeah, OK, sold,” said Jeremy Kirkland, host of the “Blamo!” podcast and the textbook definition of a latter-day Japanese men’s wear guy. Mr. Kirkland, once someone who would allocate his budget to Italian suits, admitted that, recently, over the course of two weeks, he bought four (yes, four) jackets from A.Presse1.
“I’m not really experimenting with my style anymore,” Mr. Kirkland said. “I’m just wanting really good, basic stuff.”
Basic though these clothes appear, their hook is that they’re opulent to the touch, elevated in their fabrication.
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Over the years, the designer Ryota Iwai has told me repeatedly that he is inspired by nothing more than the people he sees on his commute to the Auralee offices in Tokyo. When asked recently if he collected anything, he said nothing — just his bicycle.
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The true somber tale of this wave. The brand’s founder, Taiga Takahashi, died of an arrhythmia in 2022 at 27. The label has continued to plumb history for inspiration. The latest collection had pieces that drew on bygone American postal-worker uniforms.
An Auralee2 bomber looks pedestrian until you touch it and realize its silk. Labels like T.T3 make clothes that echo the specs of a vintage relic yet come factory fresh, notched up, made … well, better. They bestow upon the wearer a certain in-the-know authority.
And so there is a hobbyist giddiness present on Discord channels where 30- and 40-something men trade tips on how to size moleskin trousers by the Japanese label Comoli; at boutiques like Neighbour in Vancouver, British Columbia, where items like a $628 dusty pink trucker jacket from Yoko Sakamoto and an $820 T.T sweater sell out soon after hitting the sales floor.
What’s notable is how swiftly these geeky preferences have wiggled into the broader fashion community. While I was in Paris for the men’s fashion shows a year ago January, all anyone wanted to talk about were things with a “Made in Japan” tag. I would speak with editors who were carving out room in their suitcases for Auralee’s $3,000 leather jackets.
But these were clothes being shown away from the fashion week hordes. The A.Presse showroom was on a Marais side street in a space about as long as a bowling lane and scarcely wider that was crammed with racks of canvas, silk and denim jackets with Pollock-like paint splatters. There were leather jackets as plush as Roche Bobois sofas and hoodies based on sweatshirts made in America a half-century ago.
I got the hype. After 10 days of puzzling over newfangled stuff on the runways, the display of simple, understandable shapes we’ve known our whole lives, but redone with extra care, couldn’t have felt more welcome.
Kazuma Shigematsu, the A.Presse designer, said he had collected a trove of vintage pieces that he housed in a separate space to plumb for inspiration. He made new clothes based on old clothes that benefited from a century of small design tweaks.
By this January, A.Presse had upgraded to a regal maison facing the Place des Vosges, with giant windows and even more reverent hoodies, even more tender leathers. Back in America, I asked an online department store executive what his favorite thing from Paris was. He took out his phone to show me photos of himself trying on a zip-up leather jacket in A.Presse’s high-ceilinged showroom.
On Their Own Terms
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“We never think about trendiness or popular design details,” Ms. Sakamoto said through a translator. “It’s more like functionality, everyday use.” The label has a thing for natural dyes: pants stained with persimmon tannin, yellow ochre and sumi ink, shirts colored with mugwort and adzuki beans.
The sudden popularity of these labels outside Japan can make it feel as if they are new. Yet each label has built a respectable business within Japan, some for more than a decade. Auralee was founded in 2015. A year later, Yoko Sakamoto4 started its line. A.Presse is the relative baby of this cohort at five years old.
“A couple years ago, we would have to buy off the line sheet or go to Japan and see everything,” said Saager Dilawri, the owner of Neighbour, who has an instinct for what spendy, creative types lust after. “Now I think everyone from Japan is trying to go to Paris to get into the international market.”
This movement’s “Beatles on Ed Sullivan” moment occurred in 2018, when Auralee won the Fashion Prize of Tokyo, granting the designer, Ryota Iwai, financial support. Soon after, Auralee was given a slot on the Paris Fashion Week calendar.
“I had never seen a show before, never thought to do it,” Mr. Iwai said through a translator in February, days after his latest runway show. He has now done five.
As we talked, buyers speaking different languages entered his storefront showroom and ventured upstairs to scrutinize items like a trench coat that looked as if it was made of corduroy but was actually made from cashmere and wool and an MA-1 bomber jacket with a feathery merino wool lining peeking out along the placket.
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The Cale designer Yuki Sato travels throughout Japan to find textiles. Unusually, the company manufactures everything, including leather and denim, in one factory.
At Cale’s5 display off Place Vendôme, the designer Yuki Sato described denim trousers and pocketed work jackets as “modest, but perfectionist.” On the other side of the city, at Soshi Otsuki, whose 11-year-old label Soshiotsuki has gained attention for its warped vision of salary-man suits, I encountered buyers from Kith, a New York streetwear emporium better known for selling logoed hoodies and sell-out sneakers than for tailoring.
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Nearly a decade into its existence, Soshiotsuki has hit a hot streak. Soshi Otsuki won the LVMH Prize in 2025, and he already has a Zara collaboration under his belt. An Asics collaboration is set to arrive in stores soon.
Talking through translators with these designers, I began to worry that it might be unfair to group them together simply because they were all from Japan. Auralee simmers with colors as lush as a Matisse canvas, while Comoli’s brightest shade is brown. Soshiotsuki6 has mastered tailoring, while Orslow is known for its faded-at-the-knee jeans channeling decades-old Levi’s.
Rather, as with the Antwerp Six design clique that sprung out of Belgium in the early 1980s, it is these labels’ origin stories that thread them together.
“They’re being encountered on their own terms and respected on their own account, and they happen to be Japanese,” said W. David Marx, the author of “Ametora: How Japan Saved American Style” and a cultural critic who has lived in Tokyo for more than two decades.
“It is a new era of Japanese fashion on the global stage,” Mr. Marx said.
A Love Affair With Japan
Western shoppers have a history of falling hard for clothes from Japan. In 1981, when Rei Kawakubo of Comme des Garçons and Yohji Yamamoto crashed onto the Paris fashion scene, buyers swooned for their brainy, body-shrouding creations.
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Recently reintroduced as Number(N)ine by Takahiro Miyashita.
Years later, Number(N)ine7 and A Bathing Ape synthesized trends we would call American — grunge, streetwear and hip-hop — polished them up and sold them back to the West.
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Years before American men were trawling the internet for A.Presse, they would scour forums for deals on Visvim’s jeans and sneakers. Today, Visvim has stores in Santa Fe, N.M.; Carmel, Calif.; and Los Angeles.
Into the 2000s, clothing geeks were swapping tips on forums like Superfuture and Hypebeast about how to use a Japanese proxy service to buy Visvim’s8 seven-eyelet leather work boots or SugarCane’s brick-thick jeans.
Along the way, “Made in Japan” became a shorthand for “made well.” This was more than fetishization. As America’s clothing factories became empty carcasses pockmarking the heartland, Japan’s apparel industry grew steroidal.
“Japan still has an incredible manufacturing base for apparel that goes all the way from the textiles to the sewing to the postproduction,” Mr. Marx said.
Today, many Japanese labels produce most of their garments and, crucially, their textiles in Japan. When I first met Mr. Iwai years ago, I asked how he managed to create such lush colors. He answered, as if noting that the sky was blue, that he worked with the factories that developed his fabrics. As I spoke with Mr. Sato in January, he shared that Cale’s factory had been in his family for generations and also produced for other Japanese brands that I would know.
Chris Green, the owner of Ven. Space, a boutique in the Carroll Gardens neighborhood of Brooklyn that has helped to introduce a number of these labels to an American market, suggested that because Japan is a small country with a fervent fashion culture, a competitive spirit has been stoked.
“They have to be able to cut through the noise,” Mr. Green said, with brands trying to prove that their cashmere sweater can outclass their peers’, that their silks are sourced from finer factories. What’s more, he said, once these brands have nailed a design, they stick with it. That is something that is important to men, in particular, who hate when a brand abandons its favored pants after a season.
Before he opened Ven. Space in 2024, Mr. Green was an admirer of many of these labels, purchasing them during trips to Japan. As we spoke, he was wearing a pair of Comoli belted jeans that he bought five or so years ago. A similar style is still available.
Primed for What They Were Pitching
At the close of the 2010s, streetwear was running on fumes. Quiet luxury was entering at stage left. If the Row and Loro Piana were expert at subtle, fine-to-the-touch clothes, so, too, were the likes of T.T, Graphpaper and Yoko Sakamoto.
“I went from this guy that wears pear-shaped pants to just wearing, like, a denim jacket,” said Chris Maradiaga, a tech worker and freelance writer in Vancouver. His wardrobe today consists of Comoli’s black-as-night trousers and a purple-tinged coat by Ssstein. His kaleidoscopic Bode jackets gather dust.
That Ssstein clothes have landed in the closets of men on the other side of the world defies the early guidance relayed to Kiichiro Asakawa, the label’s bushy-haired designer. His “senpais,” or mentors, warned him that his reduced designs might leave Western audiences cold. “You need something powerful,” they told him.
He tried, but it wasn’t necessary. It’s the most minimal designs — his cotton gabardine zip-ups, his “easy” pleated trousers — that people are most interested in now. “It actually makes me very happy,” he said through a translator. “My instincts were right.” Mr. Asakawa won the Fashion Prize of Tokyo in 2024.
Adapting to North American Markets (and Men)
Several Japanese designers noted that they had modified their sizing to accommodate larger, American bodies.
“I’ll ask them, Can you lengthen the pants by three centimeters? Because you need that for the Western market,” Mr. Dilawri of Neighbour said, noting that the designers were receptive to those requests.
A number of labels, like Comoli and Soshiotsuki, are already oversize. That’s the look.
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Kiichiro Asakawa ran a Tokyo boutique, Carol, before starting Ssstein in 2016. It’s still there. He, too, said he found inspiration in the everyday, for example when watching an elderly couple have dinner across a restaurant.
There is also the matter of price. On the whole, these clothes are not cheap. See Auralee’s silk bomber jacket, which could be military surplus but feels stolen from a sultan’s palace. It’s roughly $1,700. Ssstein’s9 Carhartt cousin chore jacket with a cowhide collar and a factory-massaged fade? About $1,000. Anyone who has traveled recently in Japan, where the yen is tantalizingly weak, will tell you that these Japanese-made clothes, after being imported, are far pricier in North America.
Yet, as luxury fashion labels continue to price out the aspirational middle-class shopper, many of those same shoppers have convinced themselves that the Japanese labels are a better value. A cashmere coat at Prada is $10,000, and you’ll need $1,690 to own a cotton-blend cardigan from Margiela. Similar pieces from Japanese labels can be half that price, or less.
“Brands like Bottega, Balenciaga, the Row — all that stuff — are so unobtainable,” said Mr. Kirkland, whose clothing budget has shifted to A.Presse. “I will never be in that price bracket,” he added, “but I’m wealthy enough to buy a chore coat for $800.”
Of course, Mr. Kirkland and all of the fans of these labels could own a chore coat for far less — but then it wouldn’t be “Made in Japan.”
“She’s like a female Willy Wonka,” Sakief Baron, 36, said about Kendra Austin, 32, after she explained that her personal style had a playful and cartoonish spirit.
Dressed in loose, oversize layers in blue and neutral shades, the couple were walking on the Upper East Side of Manhattan when I noticed them on a Saturday in April. There was a symmetry to their ensembles, so it wasn’t too surprising when she noted that he had influenced her fashion sense.
Before they met, she said, she was “less sure” about her wardrobe choices. “I also have lost 100 pounds in the time we’ve been together,” she added, which she said had helped her to recalibrate her relationship with clothes.
His style has been influenced by hip-hop culture, basketball players like Allen Iverson and his mother’s Finnish background. “I just take all these pieces and then it kind of comes together,” he said.
Both described themselves as multidisciplinary artists; he also has a job at a youth center, mentoring children. “I want to make sure that I look like someone they want to aspire to be every time they see me,” he said.
In my L.A. Buy Nothing group, I started noticing how some objects, given for free from neighbor to neighbor, carry emotional weight. An item was more than it appeared. It was a piece of personal history, perhaps one with generational memories.
From one person’s hands to another’s, objects find new life through the free gift economy on Facebook or the Buy Nothing app. Buy Nothing Project, a public benefit corporation, reports having 14 million members across more than 50 countries who give away 2.6 million items a month. There are more than 100 groups in Los Angeles alone.
Buy Nothing reduces waste by keeping items out of landfills. It also builds community. When our lives are increasingly online, Buy Nothing encourages us to get out of our cars and make connections with neighbors, even if the interaction is no more than a wave when picking something up left by a doorstep. Researchers have found that even small social interactions can foster a sense of belonging.
Still, Buy Nothing has its challenges. For years, some have complained that the groups shouldn’t be limited to neighborhoods, but rather have more open borders. Last year, many longtime members complained about the project enforcing its trademark, leading Facebook to shut down unregistered groups even if they were serving people under economic strain. Critics saw the tattling as a shift from mutual aid toward control and branding. For its part, Buy Nothing says its decisions are based on building community, trust and safety.
Despite those disagreements, Buy Nothing offers a platform for special connections. As much as there are jokes about people offering half-eaten cake, many have passed along treasured items. Buy Nothing items may feel too valuable for the trash or too personal for Goodwill. The interaction between giver and receiver becomes just as meaningful as the object itself.
I set out to document these quiet exchanges in my Buy Nothing group, drawn to the question of why people choose to pass their belongings from one neighbor to another.
Tiny builders, big exchange
Lidia Butcher gives a toolbox and worktable her two sons used to Chelsea Ward for her 17-month-old son.
“We’ve had the toolbox and worktable for the last 10 years, it’s been very special. When I told my youngest son we were going to give it away, he was a little sad. He said he was still playing with it, but then I explained that it’s been sitting untouched for a year and that if we gave it to someone else, maybe someone else would be happy about it. So he felt joy about giving it to another child who would want to play with it. I have this little emotional feeling letting it go, but at the same time, it’s a good feeling. Like a new beginning.”
— Lidia Butcher, 35, joined the group several years ago when someone told her a person in the group once asked for a cup of sugar.
“We’re getting a worktable. Benji is now old enough to be interested in playing with tools. I’m going to move my drafting table out of his room. His bedroom is my office. So that will go into storage or the Buy Nothing group and the worktable will go in its place. We live in an apartment, and as he’s growing, his needs change but our space doesn’t. Buy Nothing is really helpful to be able to cycle out of stuff.”
— Chelsea Ward, 38, has found the Buy Nothing group extremely helpful since becoming a mom.
Something borrowed
Abby Rodriguez lends Sophie Janinet a veil for her wedding.
“Sophie had asked for a wedding veil on our Buy Nothing group and I’m lending it to her because I wanted it to have a second life. I hate the idea that precious things just sit there and never get touched. My wedding day was one of the best days of my life. At one point the power went out and now we have this amazing picture with my husband and I and everyone using their phone to light up the dance floor.”
— Abby Rodriguez, 40, discovered Buy Nothing when she moved to her northeast L.A. neighborhood in 2020.
“I moved to Los Angeles from France four years ago. The day I joined Buy Nothing was the first time I felt connected to the community. It played a huge role in my adapting to life here. I’m receiving a veil because I want my wedding to look and feel like my values. I thrifted my dress, I chose a local seamstress to alter the dress but when I tried it on, I felt something was missing. I wanted a veil but I didn’t want to buy new because I didn’t want to add anything to the landfill. So I posted a request for the veil on Buy Nothing.”
— Sophie Janinet, 37, is recreating the low-waste, slower-paced values she once lived by in France through her local Buy Nothing community.
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1. Abby Rodriguez, left, holds her wedding veil that she is lending Sophie Janinet, right, for her upcoming wedding. 2. Michele Sawers, left stands with Beth Penn, right, while giving her a decorative owl.
A pigeon-spooking owl gets a second life
Michele Sawers gives Beth Penn a decorative owl.
“Coming from a place of luck, now I have plenty to give. The owl has been with me for 26 years. I bought the owl soon after I bought this house. The owl was purchased because I had a pigeon problem, they would camp out under my eves and I would have bird poop everywhere. The owl must have worked because they’re gone and they haven’t come back.”
— Michele Sawers, 58, uses Buy Nothing regularly to connect with her community and support her low-consumption values.
“There are things I don’t want to own. So borrowing those things on Buy Nothing is really nice. There is a person who I borrowed their cooler twice and their ladder twice so I feel like they are my neighbor even though they are not [right next door]. We get these birds that poop on the deck and the recommendation online was to get a fake owl. When it was posted on Buy Nothing, I thought, ‘I have to have that owl!’ It’s going to have a good home with me on the deck with some cats, a dog and some kids.”
— Beth Penn, 47, once helped build her local Buy Nothing group and now experiences it from the other side, as a member.
Stuffed toys find a new purpose
Magaly Leyva, left, stands with Tatiana Lonny, right, with the stuffed toys and play balls she is gifting her.
(Dania Maxwell/For The Times)
Magaly Leyva gives stuffed toys and plastic play balls to Tatiana Lonny.
“My mother-in-law gave the dolls and plastic play balls to my daughter, but she has so much. My daughter is not going to play with them with the same intent that another kid would, because she’s really little. I’d rather another kid use these things.”
— Magaly Leyva, 35, joined Buy Nothing nearly four years ago to find clothes for her nephew.
“I’m taking these new items to a township called Langa in South Africa. I know the kids there will be so happy. They have so little there. I’m doing this all by myself, I’m just collecting a GoFundMe for the suitcase fee at the airport.”
— Tatiana Lonny, 51, began using Buy Nothing in hopes of finding resources to support the animals she rescues.
A second helping
Laura Cherkas gives Aurora Sanchez a cast iron pan.
“Buy Nothing gives me the freedom to let go of things because I know that they will stay in the community and the neighborhood. I’m giving a couple of cast iron items that my husband and I got when we were on a cast iron kick, probably during COVID. We determined that we don’t actually use these particular pans and they were just making our drawers heavy. So we decided to let someone else get some use out of them.
“I hate throwing things away. I want to see things have another life. Sometimes I take things to a donation center, but I like the personal connection with Buy Nothing and that you know that there is someone who definitely wants your item.”
— Laura Cherkas, 40, has built connections with other moms through Buy Nothing and values it as a way to cycle toys in and out for her child.
Laura Cherkas, left, holds the pan she is gifting Aurora Sanchez, right, through Buy Nothing.
(Dania Maxwell/For The Times)
“I wanted a cast iron pan because I cook a lot of grilled meat. I’m excited to try this style of cooking out and it will help me when I cook for only one or two people. I got lucky because I was chosen to receive it.”
— Aurora Sanchez, 54, has spent the past two years engaging with Buy Nothing, finding in it a sense of neighborly support that makes her feel valued while strengthening her connection to the community.
Next player up
Joe Zeni, 70, is using his local Buy Nothing group on Facebook to give away a basketball hoop he used with his son when he was little.
(Dania Maxwell/For The Times)
Joe Zeni first offered a basketball hoop on Buy Nothing in 2023, where it remains unclaimed.
“I’m giving away a Huffy basketball freestanding hoop because it’s just taking up space. We used to play horse and shoot baskets together. My son is now 35, he doesn’t live here anymore.”
— Joe Zeni, 70, uses Buy Nothing often to give items away, believing many of the things he no longer needs still have purpose.
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