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Idaho Potato Commission hires Northeast/Midwest retail promotions director – Produce Blue Book

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Idaho Potato Commission hires Northeast/Midwest retail promotions director – Produce Blue Book


Eagle, ID, April 29, 2024 – Watching the Idaho Potato Commission BB #:162339 go the extra mile for retailers inspired produce pro Matt Zapczynski to become IPC’s new retail promotion director Northeast/Midwest.

“I’ve always felt that Idaho Potato Commission is a great support system for retailers,” says Zapczynski, who is based in North Carolina. “Whether you needed a promotion put together, or one of the stores had a grand opening or a renovation to celebrate, IPC was always there to step up and do something special.”

The Philadelphia native says his food industry career started by accident during college in Pennsylvania when he took a part-time deli job at a supermarket because it was close to campus. After college, Zapczynski served in a series of full-time in-store positions at The Giant Co. for 14 years, managing the deli, customer operations, and nonperishable operations.

In 2017, Zapczynski moved to North Carolina to join Merchants Distributors LLC and soon found himself drawn to the produce side of the business. He advanced from produce buyer to director of produce operations during his seven years at the wholesale grocery distributor, expanding his knowledge through the Southeast Produce Council’s STEP-UPP training program and participating in the inaugural class of SEPC’s Next Generation Leadership Academy last year.
“I’ve always been involved in learning programs—I just try to be the best sponge I can,” says Zapczynski. “Produce is something new every day. It’s dominated by the weather, so you could have a great day tomorrow—or a storm could keep you on your toes.”

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“Matt is a natural leader who is always looking ahead to prepare for the produce industry’s future,” says Ross Johnson, IPC vice president of retail and international. “His background in both retail and wholesale makes him a perfect fit to help Northeast/Midwest retailers reap the many benefits of selling the Idaho brand. I know everyone is really going to enjoy working with him!”

Zapczynski is an avid outdoorsman who loves to stay active by hiking, kayaking, and playing with his four-year-old daughter, Addysn.

He and his wife, Elizabeth, who works in medical recruiting, are big fans of baked Idaho potatoes, either plain or with extra toppings when they’re feeling indulgent, he says: “They’re a great addition to any kind of meal!”

About The Idaho Potato Commission

Established in 1937, the Idaho Potato Commission (IPC) is a state agency responsible for promoting and protecting the famous “Grown in Idaho®” seal, a federally registered certification mark that assures consumers are purchasing genuine, top-quality Idaho potatoes. Idaho’s growing season of warm days and cool nights, ample mountain-fed irrigation and rich volcanic soil, give Idaho potatoes their unique texture, taste and dependable performance. These ideal growing conditions are what differentiates them from potatoes grown in other states. For more information, visit idahopotato.com.

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Idaho

Water Outlook does not look promising in SW Idaho, but it could be worse without all the precipitation

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Water Outlook does not look promising in SW Idaho, but it could be worse without all the precipitation


BOISE, Idaho — It has been a dismal year for snow, but we’ve actually received more precipitation than normal in the Boise and Payette River basins. The difference has been the temperature, and we are trying to learn what the change in climate means for water users— both commercial and recreational.

“If you think about the lack of snow we have gotten in the Treasure Valley, it is unusual,” said hydrologist Troy Lindquist with the National Weather Service.

Click here to see the conditions and hear from the National Weather Service.

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Water Outlook does not look promising, but it could be worse without all the precipitation

The mountains of western and central Idaho received some snow this week, and that bumped up the snow water equivalent to 83 percent of average in the Boise Basin, 81 percent in the Payette River Basin, and 69 percent in the Weiser River Basin.

The lack of snow is obvious at lower elevations, but we have also received 4.88 inches of rain at the Boise Airport since the beginning of October, a full inch above the average. I wanted to talk with Troy Linquist to learn more about this strange winter and what it means for the future.

“If we don’t have that mid and low elevation snowpack, that’s just overall going to decrease the spring run-off,” said Lindquist. “Instead of it holding as snow and holding in the mountains, that rain has increased the reservoir system.”

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I’ve been out kayaking as the South Fork of the Payette River is flowing at normal summer levels and has been for several weeks.

Most of Idaho’s rivers are flowing higher than normal, including Mores Creek, which dumps into Lucky Peak Reservoir.

It’s good news, but not as good as if the precipitation was sticking around in the mountains in the form of a deep snowpack.

Mores Creek just above Lucky Peak Reservoir

“If we just don’t get the snow that is going to impact the water supply, it’s going to impact vegetation, spring flows, the health of the ecosystem, and stuff like that,” added Lindquist.

The team at the National Weather Service will continue to monitor the situation daily and Troy Lindquist told me the outlook for the next ten days doesn’t look good. However, the wet winter months are a marathon, not a sprint— with several months left to improve the outlook. That said, it could also get worse.

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The reservoirs have added water from the rivers and streams

“We got the second half of January, February, and March where we can accumulate snowpack,” explained Lindquist. “We do have time to see that snowpack recover, and that’s what we are hoping for.”

The Boise system has pretty good carryover from last year between Anderson Ranch, Arrowrock, and Lucky Peak. The system is 58 percent full, and the Payette system is 71 percent full.

Snow water equivalent after this week's snow

Some of Idaho’s river basins are actually doing pretty well right now, but southern Idaho is doing the worst, as the Owyhee River Basin is sitting at 20 percent of its average snowpack.

ALSO READ | Lemons into lemonade: Kayakers get a unique, winter opportunity while snow conditions worsen





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Idaho faces “snow drought” despite high precipitation levels

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Idaho faces “snow drought” despite high precipitation levels


Water managers in Idaho are expressing concern over an unusual weather pattern causing a “snow drought” across much of the state, despite a wet start to Water Year 2026. While fifteen of Idaho’s twenty-six river basins are experiencing “pluvial” conditions with exceptionally high precipitation, twelve of these basins are facing snow drought. This phenomenon occurs when winter precipitation falls as rain rather than snow, a situation exacerbated by the warmest winter on record, surpassing the previous record set in 1934.

The Spokane basin exemplifies this issue, with moderately pluvial precipitation conditions but exceptional drought snowpack conditions. Snow has only accumulated significantly at high elevations, leaving areas like the Big Lost River basin’s valley floor, downstream from Mackay, without snow cover.

Despite these challenges, some basins, including the Big Wood, Little Wood, Big Lost, and Little Lost, are seeing snowpack levels almost a month ahead of schedule. The Upper Snake River basin is also wetter than normal, which is crucial for recovering from drought due to below-normal reservoir carryover at the start of the water year.

Northern Idaho requires significant snowpack accumulation to recover from drought conditions, while western Idaho risks drought without more snow. Eastern Idaho is faring better, except for the southern side of the Snake River basin, which needs substantial snowpack for drought recovery.

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An active weather pattern is forecasted for the next week, but drier than normal conditions are expected to begin this weekend and last for at least a week. Water managers will be closely monitoring temperatures to see if they drop enough to convert precipitation into the much-needed snowpack.



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PUC takes comments on Idaho Power fire mitigation plan | Capital Press

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PUC takes comments on Idaho Power fire mitigation plan | Capital Press


PUC takes comments on Idaho Power fire mitigation plan

Published 2:20 pm Wednesday, January 7, 2026

Idaho law requires utilities file annual plan

State regulators will take written comments through Feb. 12 on Idaho Power’s wildfire mitigation plan, a document that the company has submitted in each of the last five years and is now required under 2025 legislation.

The current edition of the plan includes information on the use of software to identify wildfire risk, on efforts to enhance the Boise-based utility’s wildfire situational awareness, and on how design methods for new transmission lines and upgrades of existing lines will reduce wildfire ignition potential in heightened risk areas, according to an Idaho Public Utilities Commission news release.

The Western U.S. has experienced an increase in the frequency and intensity of wildland fires due to factors including changing climatic conditions, increased human encroachment in wildland areas, historical land management practices and changes in wildland and forest health, according to the application Idaho Power filed with the PUC.

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“While Idaho has not experienced fires to the same magnitude as some other Western states, Idaho’s wildfire season has grown longer and more intense,” according to the application. “Warmer temperatures, reduced snowpack and earlier snowmelt contribute to drier conditions, extending the period of heightened fire risk.”

Wildfire law

A 2024 peak wildfire season that started earlier than usual, ended late, was busy throughout and caused substantial damage was a factor in the 2025 Idaho Legislature passing Senate Bill 1183, the Wildfire Standard of Care Act.

The law aims to protect utilities’ customers and member owners by empowering the PUC to set expectations and hold the utilities and strong standards, and outline liabilities for utilities that fail to meet the requirements, according to the bill’s purpose statement.

Wildfires in recent years have “bankrupted utilities and driven their customers’ monthly bills to crippling levels. In part this is due to courts holding utilities liable for wildfire damages despite no finding of fault or causation,” according to the purpose statement.

As for liability, in a civil action where wildfire-related damages are sought from the utility, “there is a rebuttable presumption that the electric corporation acted without negligence if, with respect to the cause of the wildfire, the electric corporation reasonably implemented a commission-approved mitigation plan,” the bill text reads.

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Each electric utility’s mitigation plan identifies areas where the utility has infrastructure or equipment that it says may be subject to heightened risk of wildfire, states actions the utility will take to reduce fire risk, and details how public outreach will be done before, during and after the season, according to the PUC release.

Idaho Power’s new mitigation plan includes an updated risk zone map, and qualitative risk adjustments by area to account for unique factors that may raise or lower risk because of changes that have occurred over time, such as to vegetation composition due to fire impacts, according to the application.

Comments on the case, IPC-E-25-32, can be submitted online or at secretary@puc.idaho.gov.



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