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At San Diego Comic-Con, ‘Asoka’ Actress And Entrepreneur Ashley Eckstein Never Goes Out Of Style

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At San Diego Comic-Con, ‘Asoka’ Actress And Entrepreneur Ashley Eckstein Never Goes Out Of Style


Ashley Eckstein earned her fan cred as the voice of Jedi padawan Asoka Tano in Star Wars: The Clone Wars, but she earned her business chops as founder of the groundbreaking fashion brand Her Universe. Though she sold her company to Hot Topic in 2016 and Eckstein has stepped away from day-to-day management of the business, she is still a force to be reckoned with in the world of fandom.

Eckstein will host the 10th annual Her Universe Fashion Show at San Diego Comic Con on Thursday, July 25, 6pm at the Manchester Grand Hyatt. The event, which features 25 aspiring designers showing off looks to compete for an opportunity to design a line for Her Universe, has become a very hot ticket at the world’s largest pop culture convention. This year’s winner will be selected by an expert panel of judges, including the 2023 Her Universe Fashion Show winning designers Rachel Petterson and Raeven K; Robin Motts, SVP Hot Topic Merchandising; Vivienne Medrano, Creator of Prime Video’s Hazbin Hotel and Helluva Boss; and VP of Barbie Product Design at Mattel, Robert Best.

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I had a chance to speak with Eckstein in a phone interview earlier this month. Our conversation has been edited for length and clarity.

ROB SALKOWITZ: How have things been since Hot Topic took over the brand?

ASHLEY ECKSTEIN: Well, I continued to run the business for Hot Topic up until 2020, around the start of the pandemic, but as a proud parent, I feel like I sent my baby off to college. So I continue to support it but don’t oversee the operations. We’re a private company so I can’t share numbers, but I can say that Her Universe is bigger than ever. They’re in Hot Topic stores globally, in Disney stores and parks, and many other locations worldwide.

RS: Her Universe initially made a splash because not many companies doing licensed apparel made clothing specifically for women, despite the huge demand. How has that evolved?

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AE: We were just women’s fashion before, but now we have a sub brand called Our Universe, with menswear, unisex, designs for kids and babies, and accessories. It’s grown quite a bit.

RS: When you started in the early 2010s, the idea of a woman-owned company catering to women in the fan culture area was seen as a novelty. Now it is big business. How would you say the space has evolved?

AE: When we started the company, there was no competition, and we had a lot of doubters. They wondered how we were every going to get money. A lot of people told me, “good luck, little girl.” Within the first couple of years, we were a multi-million dollar business, so we definitely opened eyes pretty quickly. I also think entertainment companies saw the buying power of women. When Disney came out with Star Wars: The Force Awakens and the lead character was Rae, I think that put a lot of attention into the space.

I remember sitting in a licensing summit meeting back when I was CEO, and some licensors – I can’t give you the specific names – estimated that they were leaving over $1 billion on the table by not catering to women and girls. How quickly their eyes were opened!

RS: Manga, anime and webtoons are also bringing a lot of young women into fandom. Is that something the company is looking at?

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AE: Absolutely, Her Universe has definitely been going into anime properties, especially being aligned with a company like Hot Topic. The thing is, female fans were always there. It’s not something where they are all of a sudden coming to the table. They just weren’t being catered to. And now they feel welcomed into the space, and I think that’s the biggest difference.

RS: You’re celebrating the 10th year of the Fashion Show at SDCC this year. Anything new and cool for fans to expect?

AE: Mattel is our sponsor for this year and they’ve allowed me to go back to my childhood as a giant fan of Barbie. I still am, to this day. Plus some of their other properties like Pocket Polly and Uno. So I am getting to play with some of my favorite brands. You know, in year ten, it’s going to be special. My looks are always a surprise. But I’m getting to do something that’s been a dream of mine since 2017 and has not been done much in fashion. It will definitely be shocking to some people. We’ve amassed quite a team and you’re not going to want to miss it.

RS: Finally, what new projects have you been up to?

AE: I’m very excited that I’m creating, executive-producing and starring in my own sci-fi audio drama project for Disney. That’s giving me the opportunity to create my own fantasy project. It’s all original, not a spinoff or part of any existing franchise. I’m very excited to apply everything I’ve learned in the space. There’s definitely going to be merchandise and other fun things for fans. I’m pouring my heart and soul into it!

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San Diego, CA

The Best Things to Do in San Diego: May 2026 | San Diego Magazine

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The Best Things to Do in San Diego: May 2026 | San Diego Magazine


When we think of May, we think of Mother’s Day, blooming flowers, sunny skies, and lots of fun, seasonal events in the city. This month, locals can dine on the creations of James Beard Award-Winning Chefs at Rancho Bernardo Inn, or take advantage of berry season at the annual Vista Strawberry Festival. Theatre lovers can enjoy a showing of Kim’s Convenience at The Old Globe, while the San Diego Natural History Museum invites art enthusiasts to view its latest marine-themed exhibit. Grab your tickets and crack open that planner. Here are all the best things to do in San Diego this month:

Concerts & Festivals | Theater & Art Exhibits | More Fun Things to Do

Concerts & Festivals in San Diego This Month

29

Louisiana legend Juvenile, enhances by the live instrumentation of The 400 Degreez Band, will perform career hits and his newest album, Boiling Point, at House of Blues San Diego.

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Photo Credit: Dahlia Katz

Theater & Art Exhibits in San Diego This Month

5/5–6/1

Turning the spotlight on contemporary LGBTQ artists, the inaugural ArtSpectrum 2026 will showcase both the grand and intimate scale of contemporary painters, photographers, and mixed media artists at Village Arts Outreach in Balboa Park.

12–24

The only ordinary element of the San Diego International Fringe Festival is the constant thrill of the extraordinary. Discover a plethora of innovative performances at venues from Pacific Beach to Baja.

5/15–6/14

A Korean-Canadian family balances tradition and assimilation from their Toronto storefront in Ins Choi’s comforting satire Kim’s Convenience, making its local premier at The Old Globe.

5/22–2/2027

Ocean debris will receive a new beginning at the San Diego Natural History Museum. Using repurposed pollution, Washed Ashore: Art to Save the Sea depicts creatively sculpted marine life.

Courtesy of BRICK

More Fun Things to Do in San Diego This Month

4/30–5/3

Enjoy fine dining at its finest from a lineup of gastronomic titans during 54 Hours with James Beard Award-Winning Chefs. Savor elegant meals, masterclasses, tastings, and more at Rancho Bernardo Inn.

2

Unlimited bites, regional craft beers, and animal observations are on the menu for San Diego Zoo Food, Wine & Brew (with live music), a culinary evening in support of the San Diego Wildlife Alliance.

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7

Spend An Evening with David Sedaris, humorist, essayist, and best-selling author. Never afraid to point the pen at himself, Sedaris will share old favorites and works in progress in the classic satirical style he’s known for at Jacobs Music Center.

15–17

Say cheese! And toast to the Cheese & Libation Expo. Explore three days of all-you-can eat and drink fare at BRICK, along with boutique shopping and bountiful pairings.

PARTNER CONTENT

10 Years In, Puffer and Malarkey Are Just Getting Started

10 Years In, Puffer and Malarkey Are Just Getting Started

Elevating an Icon: Inside the La Jolla Beach & Tennis Club’s $60 Million Renovation

Elevating an Icon: Inside the La Jolla Beach & Tennis Clu…

16

Stroll the private grounds of several luxurious homes, accompanied by live music, tabletop designs, and outdoor artistry, during the Secret Garden Tour, La Jolla Historical Society‘s flora and fauna fundraiser.

24

Vista recalls its days as a strawberry-producing superpower through its free Strawberry Festival. Wear your berry best fit, watch film screenings, and enter contests for shortcake, pie, and sundae indulging.





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City considering cutting funding to resource center for those experiencing homelessness

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City considering cutting funding to resource center for those experiencing homelessness


Last week Mayor Todd Gloria released the budget proposal for the 2027 fiscal budget. Protected homeless services is among his top priorities mentioned in the proposal. However, some of the reductions he’s proposing could impact thousands of San Diegans experiencing homelessness.

Located on 17th and K Street, the Neil Good Day Center offers an array of services to nearly seven thousand people experiencing homelessness. The services include giving them a place to shower and do laundry, and connecting them to a case manager, among others.

“These are critical services that are helping people off the streets, but really better their lives and their health and their employment situation as well,” Deacon Vargas with Father Joe’s Villages said.

Deacon Jim Vargas heads Father Joe’s Villages, which runs the center. He said through their prevention and diversion strategies, they’ve managed to keep nearly one thousand individuals from falling into homelessness.

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“So by helping them pay rent, or helping them with their utilities, or helping them to reunite with family,” Vargas said.

Right now, the city allocates at least $850,000 per year to the Neil Good Day Center, according to Vargas.

But the future and funding for these services are in limbo because of Mayor Todd Gloria’s proposed budget cuts.

“The impact to those whom we’ve been serving  the Daily Center would be very severe,” Deacon Vargas said.

In a statement to NBC 7, Mayor Todd Gloria said in part, “We must find more efficient and cost-effective ways to address this crisis and prioritize funding for programs that provide shelter beds and maximize resources to programs that place people into permanent housing.”

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Since it’s still at a proposal stage, Deacon Vargas said it’s unclear how the city will decide to move forward.

However, Deacon Vargas said services would be significantly reduced because they would be forced to operate solely on a budget of about half a million dollars they receive from philanthropy.

“The hours would be cut. Some days would be cut. We would have showers that might be impacted because they’re given seven days a week and we’d close two days a week, then the showers would be five days a week, the case management,” Deacon Vargas said.

Deacon Vargas is certain of one thing.

He would like to continue offering services at the Day Center, even if the city goes through with the funding cuts.

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“As we work with individuals at the Day Center and at Father Joe’s Villages, the community becomes healthier as a result of it,” Deacon Vargas said.

The budget also recommends additional cuts to homeless services, but does not give specifics as to where those cuts would be.



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Game 21: San Diego Padres at Los Angeles Angels

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Game 21: San Diego Padres at Los Angeles Angels


San Diego Padres (14-7) at Los Angeles Angels (11-11), April 19, 2026, 1:07 p.m. PST

Watch: Padres.TV

Location: Angel Stadium – Anaheim, Calif.

Listen: 97.3 The Fan

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